Head of Engagement Strategy - Marketing

Are you a highly skilled and strategic marketing professional looking for a new challenge? Vanguard is seeking a dynamic and experienced Head of Engagement Strategy to join our team and drive customer engagement for our brand. In this role, you will have the opportunity to shape and implement innovative marketing strategies that will elevate our brand and captivate our target audience. We are looking for a creative and results-driven individual with a strong understanding of the market and a passion for driving customer engagement. If you are ready to take on a leadership role and make a significant impact on our marketing efforts, we want to hear from you.

1. Lead the development and execution of a comprehensive engagement strategy to enhance Vanguard's brand presence and increase customer engagement.
2. Conduct market research and analysis to identify key trends and opportunities to enhance the brand's positioning and messaging.
3. Collaborate with cross-functional teams to develop and implement integrated marketing campaigns that align with business objectives and drive customer engagement.
4. Monitor and analyze key performance metrics to measure the effectiveness of engagement strategies and make data-driven recommendations for optimization.
5. Develop and maintain relationships with key stakeholders, including internal teams, external partners, and industry influencers, to support the execution of engagement strategies.
6. Stay up-to-date on industry trends, competitive landscape, and emerging technologies to continuously innovate and enhance engagement strategies.
7. Oversee the creation and management of engaging content across multiple channels, including digital, social media, and traditional marketing.
8. Manage and mentor a team of marketing professionals, providing guidance, support, and development opportunities to drive their success.
9. Collaborate with sales teams to ensure alignment and support for engagement strategies to drive business growth.
10. Act as a thought leader and spokesperson for Vanguard, representing the brand at industry events and conferences.

According to JobzMall, the average salary range for a Head of Engagement Strategy - Marketing in Malvern, PA 19355, USA is $120,000-$145,000 per year. This may vary depending on the specific company, years of experience, and education level of the individual. Additionally, bonuses, benefits, and other forms of compensation may also impact the overall salary range.

The Vanguard Group, Inc. is an American registered investment advisor based in Malvern, Pennsylvania, with about $7.7 trillion in global assets under management, as of April 2023. It is the largest provider of mutual funds and the second-largest provider of exchange-traded funds in the world after BlackRock's iShares.