Influencer Marketing Associate

Are you a social media savvy individual with a passion for fashion and lifestyle? Do you have a keen eye for identifying trends and a natural ability to connect with others? If so, we have an exciting opportunity for you! Urban Outfitters is seeking an Influencer Marketing Associate to join our team and help us elevate our brand through strategic influencer partnerships. In this role, you will have the chance to work with some of the most influential voices in the industry and play a key role in driving brand awareness and engagement. To excel in this position, we are looking for someone who is creative, organized, and has a strong understanding of influencer marketing. Join us at Urban Outfitters and be a part of our dynamic and innovative team.

1. Develop and implement influencer marketing strategies to increase brand awareness and engagement.
2. Identify and establish relationships with relevant influencers in the fashion and lifestyle industry.
3. Collaborate with cross-functional teams to create and execute influencer campaigns that align with overall brand messaging and goals.
4. Monitor and analyze influencer performance to measure the success of campaigns and make recommendations for future partnerships.
5. Stay up-to-date on industry trends and emerging influencers to ensure a fresh and relevant approach to influencer marketing.
6. Manage influencer relationships, including contract negotiations, content approvals, and timely communication.
7. Work closely with the social media team to integrate influencer content into the brand's social media channels.
8. Create and maintain a database of influencers, including contact information, past partnerships, and insights.
9. Coordinate and execute influencer events, activations, and collaborations.
10. Monitor influencer mentions and engagement on social media and respond to comments and messages in a timely and professional manner.
11. Act as a brand ambassador and represent Urban Outfitters at industry events and networking opportunities.
12. Collaborate with the PR team to leverage influencer partnerships for press opportunities.
13. Provide regular reports and updates on influencer marketing efforts to the marketing team and upper management.
14. Continuously seek out new and innovative ways to incorporate influencer marketing into the overall marketing strategy.
15. Ensure all influencer content aligns with brand guidelines and values.

According to JobzMall, the average salary range for a Influencer Marketing Associate in Philadelphia, PA, USA is $45,000 - $65,000 per year. However, this can vary depending on factors such as the size and type of company, level of experience, and specific job responsibilities. Some influencer marketing associates may also receive commissions or bonuses based on the success of their campaigns.

Urban Outfitters, Inc. is a multinational lifestyle retail corporation headquartered in Philadelphia, Pennsylvania. It operates in the United States, Sweden, United Kingdom, Spain, Denmark, France, Germany, Ireland, Belgium, Canada, Italy, the Netherlands, Israel and Pakistan.