UPS

Marketing Lead Data Scientist

UPS

Atlanta, GA, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you a highly analytical and strategic thinker with a passion for marketing and data science? Do you thrive in a fast-paced environment and have experience in leading successful marketing campaigns? If so, UPS is looking for a Marketing Lead Data Scientist to join our dynamic team. In this role, you will use your expertise in data analysis and marketing to develop and implement data-driven strategies that drive business growth. We are seeking a driven and innovative individual with strong leadership skills and a proven track record of delivering results. If you have the qualifications and drive to excel in this position, we want to hear from you!

  1. Develop Data-Driven Marketing Strategies: The Marketing Lead Data Scientist will be responsible for using their expertise in data analysis and marketing to develop innovative and effective data-driven strategies that align with UPS's business goals.
  2. Lead Marketing Campaigns: This role requires the individual to have experience in leading successful marketing campaigns. The Marketing Lead Data Scientist will be responsible for overseeing the development and execution of marketing campaigns, ensuring they are data-driven and result-oriented.
  3. Analyze Data: The Marketing Lead Data Scientist will be responsible for analyzing large sets of data to identify patterns, trends, and insights that can be used to inform marketing strategies and decisions.
  4. Drive Business Growth: The primary goal of this role is to help drive business growth through the implementation of data-driven marketing strategies and campaigns. The Marketing Lead Data Scientist will be responsible for tracking and reporting on the success of these initiatives.
  5. Utilize Data Science Techniques: This role requires a high level of proficiency in data science techniques, including data mining, predictive modeling, and machine learning. The Marketing Lead Data Scientist will be responsible for applying these techniques to inform marketing strategies and decisions.
  6. Collaborate with Team: The Marketing Lead Data Scientist will work closely with cross-functional teams, including marketing, sales, and data science, to ensure alignment and collaboration on projects.
  7. Provide Insights and Recommendations: The Marketing Lead Data Scientist will be responsible for providing insights and recommendations based on data analysis to inform marketing strategies and improve business outcomes.
  8. Stay Current with Industry Trends: As a Marketing Lead Data Scientist, it is important to stay up-to-date with the latest marketing trends and techniques. This role will be responsible for continuously learning and implementing new strategies to stay ahead of the competition.
  9. Mentor and Develop Team Members: The Marketing Lead Data Scientist will be responsible for mentoring and developing team members, providing guidance and support to help them grow in their roles.
  10. Represent UPS: As a key member of the team, the Marketing Lead
Where is this job?
This job is located at Atlanta, GA, USA
Job Qualifications
  • Strong Analytical And Technical Skills: A Marketing Lead Data Scientist At Ups Should Have A Deep Understanding Of Statistical Methods And Data Mining Techniques. They Should Also Have Experience With Programming Languages Such As R, Python, And Sql, As Well As Data Visualization Tools.

  • Experience In Marketing Analytics: The Ideal Candidate Should Have Experience In Developing And Implementing Marketing Strategies Using Data-Driven Insights. They Should Also Have A Strong Understanding Of Customer Segmentation, Targeting, And Campaign Optimization.

  • Knowledge Of Data Management: A Marketing Lead Data Scientist Should Have A Thorough Understanding Of Data Management Principles, Including Data Collection, Cleansing, And Integration. They Should Also Have Experience Working With Large And Complex Datasets.

  • Strategic Mindset: Ups Is A Global Company With Diverse Marketing Needs. The Ideal Candidate Should Have A Strategic Mindset And Be Able To Think Creatively To Solve Complex Business Problems. They Should Also Be Able To Translate Data Insights Into Actionable Recommendations For The Marketing Team.

  • Strong Communication And Leadership Skills: As A Marketing Lead Data Scientist, The Candidate Will Be Responsible For Leading A Team And Collaborating With Cross-Functional Teams. Therefore, Excellent Communication And Leadership Skills Are Essential To Effectively Communicate Data Insights And Drive Strategic Decision-Making.

Required Skills
  • Data Analysis

  • Marketing Strategy

  • Market Research

  • Marketing

  • Database Management

  • Digital Marketing

  • Data Visualization

  • Data Mining

  • Statistical modeling

  • Predictive analytics

  • Customer segmentation

  • Campaign optimization

Soft Skills
  • Communication

  • Conflict Resolution

  • Customer Service

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Marketing Lead Data Scientist in Atlanta, GA, USA is between $95,000 - $125,000 per year. This may vary depending on the specific company, industry, and level of experience. Factors such as education, skills, and job responsibilities can also impact the salary range.

Additional Information
UPS is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJuly 3rd, 2024
Apply BeforeApril 11th, 2026
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About UPS

United Parcel Service is a global leader in logistics, offering a broad range of solutions including the transportation of packages and freight, the facilitation of international trade, and the deployment of advanced technology to manage the world of business more efficiently. Headquartered in Atlanta, UPS serves more than 220 countries and territories worldwide.

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