Product Marketing Manager, Ads

Welcome to Unity, the world's leading platform for creating and operating interactive, real-time 3D content. We are seeking a dynamic and experienced Product Marketing Manager to join our Ads team. In this role, you will be responsible for driving the growth and adoption of our advertising solutions among our diverse global customer base. You will collaborate closely with cross-functional teams to develop and execute go-to-market strategies, create compelling messaging and positioning, and drive product launches. If you have a passion for technology, a deep understanding of the advertising industry, and a proven track record of success in product marketing, we want to hear from you!

1. Develop and execute go-to-market strategies for Unity's advertising solutions to drive growth and adoption among our global customer base.
2. Collaborate closely with cross-functional teams, including product, sales, and marketing, to ensure alignment and successful product launches.
3. Conduct market research and analysis to identify customer needs, trends, and competitive landscape in the advertising industry.
4. Create and maintain compelling messaging and positioning for Unity's advertising solutions, tailored to different customer segments and regions.
5. Develop and manage marketing campaigns to promote Unity's advertising solutions, including email marketing, webinars, events, and other promotional activities.
6. Work closely with the product team to understand and communicate product features, benefits, and value proposition to customers.
7. Develop product marketing materials, including sales collateral, case studies, and product demos.
8. Monitor and report on key metrics, including market share, customer acquisition, and product performance, to inform future strategies and initiatives.
9. Collaborate with the sales team to provide support and enablement, including training and sales tools, to help them effectively sell Unity's advertising solutions.
10. Stay up-to-date with industry trends, best practices, and emerging technologies in the advertising industry to inform product development and go-to-market strategies.
11. Represent Unity at industry conferences, events, and webinars to promote our advertising solutions and build relationships with key stakeholders.
12. Proactively identify opportunities for growth and improvement in Unity's advertising solutions and make recommendations to the product team.

According to JobzMall, the average salary range for a Product Marketing Manager, Ads in San Francisco, CA, USA is between $115,000 to $155,000 per year. This may vary depending on the specific company, level of experience, and additional skills and qualifications.

Unity is the creator of real-time 3D (RT3D) development platform, giving content creators around the world the tools to create rich, interactive 2D, 3D, VR and AR experiences.