Marketing Specialist II

Are you a highly motivated and results-driven individual with a passion for marketing and healthcare? Are you looking for a challenging and dynamic role with a leading healthcare company? If so, UnitedHealth Group is seeking a Marketing Specialist II to join our team! As a Marketing Specialist II, you will play a key role in developing and executing strategic marketing plans to drive business growth and promote our brand. We are looking for a candidate with a strong background in marketing, excellent communication skills, and a deep understanding of the healthcare industry. If you are ready to take your marketing career to the next level, we encourage you to apply for this exciting opportunity.

1. Develop and implement strategic marketing plans to drive business growth and promote the company's brand within the healthcare industry.
2. Conduct market research and analysis to identify target audiences, market trends, and competitor strategies.
3. Collaborate with cross-functional teams to create and execute marketing campaigns, including digital, print, and events.
4. Utilize data and analytics to track and measure the effectiveness of marketing efforts and make recommendations for improvement.
5. Create and manage marketing materials, including brochures, presentations, and website content.
6. Develop and maintain relationships with key stakeholders, including internal teams, external partners, and clients.
7. Stay up-to-date with industry developments and incorporate them into marketing strategies.
8. Monitor and manage marketing budget to ensure efficient use of resources.
9. Provide support in organizing and coordinating events, such as conferences and trade shows.
10. Communicate with sales teams to ensure alignment and effectiveness of marketing initiatives.
11. Proactively identify and troubleshoot potential issues that may affect the success of marketing campaigns.
12. Present marketing plans and results to senior management and make recommendations for future strategies.
13. Act as a brand ambassador for the company, maintaining a strong understanding of the company's mission, values, and products/services.
14. Continuously seek opportunities to improve and optimize marketing efforts.
15. Adhere to all company policies and procedures, including compliance with regulatory and legal requirements.

According to JobzMall, the average salary range for a Marketing Specialist II in Des Moines, IA, USA is between $50,000 and $70,000 per year. This can vary depending on factors such as experience, education, and the specific company or industry the specialist is working in.

UnitedHealth Group Incorporated is an American for-profit managed health care company based in Minnetonka, Minnesota. UnitedHealth Group, Inc. provides health care coverage, software and data consultancy services. It operates through the following segments: UnitedHealthcare, OptumHealth, OptumInsight, and OptumRx. The UnitedHealthcare segment utilizes Optum's capabilities to help coordinate patient care, improve affordability of medical care, analyze cost trends, manage pharmacy benefits, work with care providers more effectively, and create a simpler consumer experience.