Manager - Advertising & Social Media Strategy

This role also has oversight over United’s social media influencer relations with the objective of elevating relationships with influencers into even more marketing and communications channels and campaigns. Lead team and agency in developing and executing media plans that represent a media mix that optimizes advertising and social media campaigns according to geography, frequency, time spans, messaging and more. Develop a long-term approach to media planning that provides United the opportunity to be as real-time as possible with its messaging and company news/announcements. Manage evolution of standard buying terms. Manage the development of media and social media growth plans that deepen customer loyalty and engagement specifically related to MileagePlus. Develop partnerships with tourism boards that result in co-op funding to promote specific destinations/flights.

According to JobzMall, the average salary range for a Manager - Advertising & Social Media Strategy in 233 S Wacker Dr, Chicago, IL 60606, USA is between $46,075 and $67,513. This range is based on salaries reported by JobzMall users and business data from other sources.

United Continental Holdings, Inc. engages in the operation of its principal, wholly-owned subsidiaries United Airlines, Inc. The company operates through the following geographical segment: Domestic (U.S. and Canada), Pacific, Atlantic, and Latin America. It offers satellite based Wi-Fi, including on long-haul overseas routes.