Union Bank

Marketing Analytics

Union Bank

17951 MacArthur Blvd, Irvine, CA 92614, USA
Full-TimeDepends on ExperienceSenior LevelBachelors
Job Description

Serve as an insight-driven analytical partner in supporting the development of the marketing strategy. Serve as subject matter expert throughout the organization on available marketing campaign performance data from internal and external sources. Extract data from internal and external sources and work closely with marketing team to plan for campaign execution, including, optimization of performance over multiple delivery channels and media. Participate in development of targeting strategies, build marketing test plans, and deliver relevant campaign metrics. Design, develop, and present strategic analytical models used to support marketing plans. Partner with marketing managers to provide direction in testing and measurement setup for marketing campaigns, across diverse channels, such as, direct mail, product, and email.

Where is this job?
This job is located at 17951 MacArthur Blvd, Irvine, CA 92614, USA
Job Qualifications
  • 8+ years of related work experience.

  • Passion for data and insights and continually looking for opportunities to improve marketing campaign performance

  • Experience with marketing campaign planning and execution preferably, although not required, in the financial services industry.

  • Strong understanding of relational databases and query efficiency (SQL Server, Oracle)

  • Experience with marketing campaign planning and execution preferably, although not required, in the financial services industry

Required Skills
  • Python

  • SAS

  • Tableau

  • Power BI

  • MS Excel skills

  • Effective Time Management

  • Statistical analysis and modeling

Soft Skills
  • Driven and self-motivated

  • Prioritizing skills

  • Problem Solving Skills

  • Attention to detail and accuracy

  • Multi-tasking

  • Verbal and Written Communication

Compensation

According to JobzMall, the average salary range for a Marketing Analytics in 17951 MacArthur Blvd, Irvine, CA 92614, USA is:

$64,000 - $95,000 per year.

Additional Information
Union Bank is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJune 24th, 2021
Apply BeforeSeptember 18th, 2025
This job posting is from a verified source. 
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About Union Bank

MUFG Union Bank is an American full-service bank with 398 branches in California, Washington and Oregon which is wholly owned by MUFG Bank.

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