Vice President of Marketing

Welcome to Under Armor, one of the world's leading athletic performance brands. We are seeking a dynamic and innovative Vice President of Marketing to join our team and drive our global marketing strategy forward. As a VP of Marketing at Under Armor, you will have the opportunity to showcase your expertise in branding, advertising, and digital marketing while leading a team of passionate and talented individuals. We are looking for a visionary leader who is results-driven, strategic, and has a passion for pushing the boundaries of the sports and fitness industry. If you have a proven track record of success in a similar role and are ready to take on the challenge of propelling our brand to new heights, we want to hear from you. Join us and be a part of our journey to empower athletes everywhere.

1. Develop and implement a global marketing strategy that aligns with the company's overall goals and objectives.
2. Lead and manage a team of marketing professionals to execute the marketing strategy effectively and efficiently.
3. Collaborate with cross-functional teams, including product development and sales, to ensure cohesive and integrated marketing efforts.
4. Drive brand awareness and positioning through innovative and impactful branding strategies.
5. Utilize market research and data analysis to identify and capitalize on trends and opportunities in the sports and fitness industry.
6. Create and oversee advertising campaigns across various channels, including traditional and digital media.
7. Monitor and track the performance of marketing campaigns and make necessary adjustments to optimize results.
8. Develop and maintain relationships with key partners and stakeholders to expand the brand's reach and impact.
9. Stay abreast of industry trends and competitor activities to inform and improve marketing strategies.
10. Set and manage marketing budgets to ensure efficient and effective allocation of resources.
11. Foster a collaborative and inclusive work environment that values creativity, innovation, and teamwork.
12. Represent the company and its brand at industry events and conferences.
13. Continuously review and improve processes and procedures to enhance the overall effectiveness of the marketing department.
14. Maintain a strong understanding of the company's products and target audience to effectively communicate and promote the brand.
15. Act as a brand ambassador and advocate for the company's mission and values.

According to JobzMall, the average salary range for a Vice President of Marketing in Baltimore, MD, USA is between $150,000 and $250,000 per year. This can vary depending on factors such as the size and industry of the company, the candidate's level of experience and education, and the specific responsibilities and goals of the role. Some companies may also offer additional benefits and bonuses as part of the compensation package for this position.

Under Armour, Inc. is an American company that manufactures footwear, sports, and casual apparel. Under Armour's global headquarters are located in Baltimore, Maryland with additional offices located in Amsterdam (European headquarters), Austin, Guangzhou, Hong Kong, Houston, Jakarta, London, Mexico City, Munich, New York City, Panama City (international headquarters), Paris, Pittsburgh, Portland, San Francisco, São Paulo, Santiago, Seoul, Shanghai (Greater Chinese headquarters), and Toronto.