
Vertical Audience & Insights Partner
Are you a data-driven individual with a passion for understanding consumer behavior and driving business growth? If so, we have an exciting opportunity for you to join Uber as our Vertical Audience & Insights Partner. As part of our fast-paced and dynamic team, you will be responsible for developing and executing strategies that uncover valuable insights about our vertical audiences and drive impactful marketing initiatives. We are seeking a highly analytical and collaborative individual who can thrive in a fast-paced, ever-changing environment. If you have a knack for turning data into actionable insights and a strong understanding of various audience targeting tactics, we want to hear from you!
- Develop and execute strategies to uncover valuable insights about vertical audiences.
- Use data analysis and research to understand consumer behavior and drive business growth.
- Collaborate with cross-functional teams to develop impactful marketing initiatives.
- Utilize various audience targeting tactics to effectively reach and engage with specific vertical audiences.
- Continuously monitor and analyze data to identify trends and opportunities for optimization.
- Present findings and recommendations to key stakeholders and leadership.
- Stay up-to-date on industry trends and best practices for audience targeting and insights.
- Collaborate with external partners and vendors to enhance audience insights and targeting capabilities.
- Work closely with the marketing and product teams to ensure alignment and consistency in messaging and targeting strategies.
- Maintain a strong understanding of Uber's business objectives and goals and align audience insights and strategies accordingly.
Strong Analytical Skills: As A Vertical Audience & Insights Partner At Uber, You Will Be Responsible For Analyzing Data And Providing Insights To Drive Business Growth. Therefore, Strong Analytical Skills Are A Must-Have Qualification For This Role.
Experience In Market Research: The Vertical Audience & Insights Partner Will Be Responsible For Conducting Market Research To Understand Customer Behavior And Identify Opportunities For Growth. Having Prior Experience In Market Research Will Be Highly Beneficial For This Role.
Excellent Communication Skills: As A Vertical Audience & Insights Partner, You Will Be Required To Communicate Insights And Recommendations To Various Stakeholders Within The Company. Therefore, Excellent Communication Skills, Both Written And Verbal, Are Essential For This Role.
Knowledge Of The Transportation Industry: Uber Operates In The Transportation Industry, And It Is Crucial For The Vertical Audience & Insights Partner To Have A Deep Understanding Of This Industry. This Includes Knowledge Of Industry Trends, Competitors, And Customer Preferences.
Strategic Thinking: The Vertical Audience & Insights Partner Will Be Responsible For Developing And Implementing Strategies To Drive Growth For Specific Verticals Within Uber. Therefore, Strong Strategic Thinking Skills And The Ability To See The Big Picture Are Essential Qualifications For This Role.
Strategic Planning
Data Analysis
Market Research
Brand management
Customer segmentation
Consumer behavior
Competitive analysis
Campaign optimization
Partnership
performance tracking
Stakeholder Communication
Trend Forecasting
Communication
Conflict Resolution
Leadership
Time management
creativity
Teamwork
Adaptability
Problem-Solving
Empathy
Decision-making
According to JobzMall, the average salary range for a Vertical Audience & Insights Partner in Chicago, IL, USA is between $80,000 and $120,000 per year. However, salaries may vary depending on factors such as years of experience, specific job responsibilities, and the company's industry and size. Additionally, bonuses and other benefits may also impact the total compensation package for this role.
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Uber Technologies, Inc. is an American multinational transportation network company offering services that include peer-to-peer ridesharing, ride service hailing, food delivery, and a bicycle-sharing system. The company is based in San Francisco and has operations in over 785 metropolitan areas worldwide.

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