
Strategy & Planning Lead, Global Marketing
At Uber, we are constantly pushing the boundaries of innovation and growth. As a Strategy & Planning Lead for our Global Marketing team, you will play a crucial role in shaping our global marketing strategy and driving our business forward. We are looking for a driven and dynamic individual with a strong strategic mindset and a passion for driving results. If you are a strategic thinker with proven experience in marketing strategy and planning, we want to hear from you! Join us at Uber and be a part of shaping the future of transportation.
- Develop and implement global marketing strategies that align with Uber's overall business objectives.
- Conduct market research and analysis to identify key trends and opportunities, and use insights to inform marketing strategy.
- Collaborate with cross-functional teams to ensure alignment and execution of marketing initiatives.
- Create and manage marketing budgets, track expenses, and provide regular reporting on performance.
- Drive innovation and identify new growth opportunities for Uber in the global market.
- Develop and maintain relationships with key stakeholders, both within the company and externally.
- Monitor and analyze market and competitor activity, and use insights to adjust marketing strategies as needed.
- Provide leadership and mentorship to team members, fostering a culture of collaboration and continuous improvement.
- Stay up-to-date with current marketing trends and industry developments, and use this knowledge to inform strategy and planning.
- Communicate regularly with upper management, providing updates on strategy, performance, and any potential challenges or opportunities.
Strong Strategic Thinking Skills: The Ideal Candidate Should Possess Excellent Analytical And Critical Thinking Abilities To Develop And Implement Effective Global Marketing Strategies For Uber. This Includes The Ability To Identify Market Trends, Consumer Insights, And Competitive Landscape To Drive Business Growth.
Extensive Experience In Marketing And Brand Management: The Strategy & Planning Lead Should Have A Proven Track Record Of Successfully Managing Global Marketing Campaigns And Initiatives For Large-Scale Companies. They Should Have A Deep Understanding Of Brand Positioning, Messaging, And Creative Development To Drive Brand Awareness And Customer Engagement.
Excellent Communication And Collaboration Skills: As A Global Role, The Strategy & Planning Lead Will Be Required To Work Closely With Cross-Functional Teams, Including Regional Marketing Teams, Product Teams, And External Agencies. Strong Communication And Collaboration Skills Are Essential To Build Relationships And Drive Alignment Across The Organization.
Strategic Project Management Experience: The Candidate Should Have Experience In Leading Complex Projects From Start To Finish And Managing Multiple Projects Simultaneously. They Should Have A Strong Project Management Mindset With The Ability To Prioritize Tasks, Manage Timelines, And Deliver Results Within Budget.
Knowledge Of Global Markets And Cultural Awareness: Uber Operates In Over 60 Countries, And The Strategy & Planning Lead Should Have A Deep Understanding Of Global Markets And Cultural Nuances. This Includes The Ability To Adapt Marketing Strategies To Different Regions And Tailor Messaging To Resonate With Local Audiences. Knowledge Of Different Languages Is Also A Plus.
Strategic Planning
Project Management
Data Analysis
Budget management
Digital Marketing
Brand management
Market analysis
consumer insights
Campaign development
Performance
Cross-Functional Collaboration
Competitive research
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Strategy & Planning Lead, Global Marketing in New York, NY, USA is $110,000 - $180,000 per year. This can vary depending on factors such as level of experience, specific industry, and company size.
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Uber Technologies, Inc. is an American multinational transportation network company offering services that include peer-to-peer ridesharing, ride service hailing, food delivery, and a bicycle-sharing system. The company is based in San Francisco and has operations in over 785 metropolitan areas worldwide.

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