Performance Marketing Manager - Reporting and Insights
Welcome to Uber, a leading global technology company that is revolutionizing the way people move around the world. We are seeking a highly motivated and experienced Performance Marketing Manager - Reporting and Insights to join our growing team. In this role, you will be responsible for driving the performance marketing strategy, optimizing campaigns, and providing valuable insights to help us continue our rapid growth. As a member of our team, you will have the opportunity to work with a dynamic group of individuals and make a significant impact on our business. If you have a passion for data-driven marketing, a strong analytical mindset, and a desire to be part of a fast-paced and innovative environment, we want to hear from you.
- Develop and execute performance marketing strategies to drive customer acquisition and retention.
- Analyze and optimize performance marketing campaigns to ensure maximum ROI and efficiency.
- Utilize data and analytics to track, measure, and report on the success of campaigns.
- Provide insights and recommendations to improve campaign performance and drive business growth.
- Collaborate with cross-functional teams including product, engineering, and data science to develop and implement performance marketing initiatives.
- Stay updated on industry trends and best practices to continuously improve performance marketing efforts.
- Manage and maintain relationships with external partners and vendors to ensure effective campaign execution.
- Develop and maintain performance marketing dashboards and reports to track key metrics and communicate results to stakeholders.
- Conduct A/B testing and other experiments to optimize marketing campaigns and drive continuous improvement.
- Monitor and analyze performance marketing budget to ensure efficient allocation of resources.
- Mentor and train team members on performance marketing strategies, tools, and techniques.
- Stay updated on the latest technologies and tools in the performance marketing space and assess their potential impact on the company's marketing strategies.
- Represent the company at industry events and conferences to stay connected with industry leaders and build relationships.
- Collaborate with the marketing team to ensure alignment of performance marketing strategies with overall marketing objectives.
Strong Analytical Skills: A Performance Marketing Manager - Reporting And Insights At Uber Should Have A Deep Understanding Of Data Analysis And The Ability To Extract Insights And Trends From Large Datasets. They Should Also Be Proficient In Using Tools Such As Google Analytics And Tableau.
Experience In Performance Marketing: This Role Requires A Solid Background In Performance Marketing, Including Experience With Paid Search, Display Advertising, And Social Media Advertising. The Ideal Candidate Should Be Able To Develop And Execute Effective Marketing Strategies To Drive Business Growth.
Proficiency In Reporting And Data Visualization: The Ability To Present Complex Data In A Clear And Visually Appealing Manner Is Crucial For A Performance Marketing Manager - Reporting And Insights. They Should Be Skilled In Creating Dashboards And Reports That Effectively Communicate Key Metrics And Performance.
Strong Project Management Skills: With Multiple Campaigns And Initiatives Running Simultaneously, A Performance Marketing Manager - Reporting And Insights Must Be Able To Manage Projects Effectively And Meet Tight Deadlines. This Requires Strong Organizational Skills, Attention To Detail, And The Ability To Prioritize Tasks.
Communication And Collaboration: As A Key Member Of The Marketing Team, A Performance Marketing Manager - Reporting And Insights Must Have Excellent Communication Skills And The Ability To Work Collaboratively With Cross-Functional Teams. They Should Be Able To Communicate Insights And Recommendations Effectively To Stakeholders And Drive Alignment On Marketing Strategies.
Google Analytics
Data Analysis
Budget management
A/B testing
Digital Marketing
SEO
ROI analysis
Campaign optimization
Report generation
Conversion tracking
performance tracking
Metrics Tracking
Communication
Conflict Resolution
Customer Service
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Performance Marketing Manager - Reporting and Insights in New York, NY, USA is between $80,000 - $120,000 per year. This may vary depending on factors such as the specific company, the individual's level of experience, and the performance of the individual in their role.
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Uber Technologies, Inc. is an American multinational transportation network company offering services that include peer-to-peer ridesharing, ride service hailing, food delivery, and a bicycle-sharing system. The company is based in San Francisco and has operations in over 785 metropolitan areas worldwide.
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