Tinder

Group Product Manager, Growth Marketing & CRM

Tinder
San Francisco, CA, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Join the team at Tinder as our Group Product Manager, Growth Marketing & CRM! We're looking for a highly motivated and dynamic individual to lead our growth marketing and customer relationship management efforts. As the Group Product Manager, you will play a critical role in driving the growth of our product and increasing engagement with our users. We're seeking someone who is passionate about driving results, thrives in a fast-paced environment, and has a deep understanding of the digital marketing landscape. If you are a strategic thinker with strong leadership skills and a proven track record of success in growth marketing and CRM, we want to hear from you!

  1. Develop and execute growth marketing strategies to drive user acquisition and engagement.
  2. Lead and manage a team of growth marketers and CRM specialists to achieve company goals.
  3. Analyze data and market trends to identify new growth opportunities and optimize existing campaigns.
  4. Collaborate with cross-functional teams, including product, design, and data analytics, to drive user growth and retention.
  5. Develop and manage the company's CRM strategy to enhance customer experience and increase user engagement.
  6. Drive A/B testing and experimentation to continuously improve marketing and CRM efforts.
  7. Monitor and report on key performance metrics to track the success and effectiveness of growth marketing and CRM initiatives.
  8. Stay up-to-date on industry trends and best practices in growth marketing and CRM to inform strategy and tactics.
  9. Set clear goals and objectives for the growth marketing and CRM team and provide regular feedback and performance evaluations.
  10. Foster a collaborative and innovative team culture to drive creativity and results.
  11. Manage budget and allocate resources effectively to maximize ROI for growth marketing and CRM initiatives.
Where is this job?
This job is located at San Francisco, CA, USA
Job Qualifications

  • Extensive Experience In Product Management: The Ideal Candidate Should Have At Least 5-7 Years Of Experience In Product Management, With A Strong Track Record Of Successfully Launching And Growing Products In The Tech Industry.

  • Proven Success In Growth Marketing: The Group Product Manager Should Have A Deep Understanding Of Growth Marketing Strategies And Tactics, And A Track Record Of Driving Significant User Acquisition And Retention For A Consumer-Facing Product.

  • Strong Analytical Skills: As A Key Leader In The Growth Marketing And Crm Team, The Candidate Should Have Strong Analytical Skills And Be Able To Use Data To Drive Decision-Making And Track Performance Metrics.

  • Excellent Communication And Leadership Skills: The Group Product Manager Will Be Responsible For Leading A Team Of Product Managers And Collaborating With Cross-Functional Teams, So Strong Communication And Leadership Skills Are Essential.

  • Knowledge Of The Dating Industry: Familiarity With The Dating Industry And User Behavior In The Online Dating Space Is A Plus, As Well As A Passion For Understanding And Solving The Challenges Of The Modern Dating Landscape.

Required Skills

  • Strategic Planning

  • Data Analysis

  • Campaign Management

  • A/B testing

  • Brand management

  • Email Marketing

  • Customer segmentation

  • Conversion optimization

  • Product positioning

  • Social Media Advertising

  • User Acquisition

Soft Skills

  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • flexibility

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Group Product Manager, Growth Marketing & CRM in San Francisco, CA, USA is between $160,000 and $220,000 per year. This can vary depending on the specific company, experience level, and other factors.

Additional Information
Tinder is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedSeptember 26th, 2024
Apply BeforeJune 9th, 2026
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About Tinder

Tinder, founded in 2012, has become one of the fastest growing social startups and mobile apps of all time. Tinder was launched to address the social and physical barriers of forming new friendships and relationships. Using social data, Tinder anonymously finds people nearby that like each other and connects them if they are both interested.

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