
Brand Strategist
Lead, develop and communicate ideas that stretch across platforms, leveraging them creatively and effectively in service of the idea, the client advertiser, and the consumer. Attend media/marketing calls with brand advertisers and/or agencies to identify client needs, lead internal briefing sessions of cross-disciplinary teams. Weave insights and ideas into compelling, coherent stories and translatable narratives. Collaborate with internal stakeholders to develop creative ideas and multi-dimensional campaigns that combine our portfolio of assets into compelling solutions for brand advertisers that deliver on KPIs as stipulated by the RFP (request for proposal). Synthesize client direction, sales strategy, cultural/market trends, audience behavior data and consumer insights into compelling strategic platforms that translates thinking and sparks creative ideation.
5+ years of work experience, 2-3 years of experience in digital space preferred
Experience working in collaboratively within a media company, brand or agency is strongly preferred.
Ability to take ownership of key initiatives and drive from ideation to execution
Ability to prioritize, multitask, and work in a fast-paced deadline-driven environment
Strong interest and engagement with the Washington Post brand
Writing Skills
Time Management Skills
Visual Presentation skills
MS PowerPoint Skills
Verbal communication
written communication
Self-Motivated
Adaptability
Problem-Solving
Detail oriented and highly organized
Multi tasker
According to JobzMall, the average salary range for a Brand Strategist in One Franklin Square, 1301 K St NW, Washington, DC 20005, USA is around $56,000 to $94,000 per year. This range may vary depending on factors such as experience level, qualifications, and employer.
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The Washington Post is a major American daily newspaper published in Washington, DC, with a particular emphasis on national politics and the federal government.

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