The Walt Disney Company

Brand Strategy Intern

The Walt Disney Company

Burbank, CA, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Welcome to The Walt Disney Company - where magic comes to life! We are seeking a highly motivated and creative individual to join our team as a Brand Strategy Intern. As a global leader in entertainment and media, we are looking for someone who is passionate about our brand and eager to help us develop and execute effective marketing strategies. This internship will provide hands-on experience in brand management and the opportunity to work alongside some of the most talented professionals in the industry. If you are a self-starter with a strong understanding of marketing principles and a love for all things Disney, we want to hear from you!

  1. Develop and execute effective marketing strategies to promote the Disney brand.
  2. Collaborate with team members to brainstorm and implement innovative ideas for brand promotion.
  3. Conduct market research and analyze data to identify trends and opportunities for the Disney brand.
  4. Assist in creating and managing brand guidelines and ensuring consistency across all marketing materials.
  5. Support the development of brand messaging and positioning for various products and initiatives.
  6. Help coordinate and execute brand partnerships and collaborations.
  7. Monitor and track brand performance and provide regular updates to team.
  8. Stay updated on industry trends and competitor activities to inform brand strategy.
  9. Assist in the planning and execution of brand events and activations.
  10. Communicate and engage with internal and external stakeholders to ensure brand messaging is effectively conveyed.
  11. Contribute to the creation of brand presentations and reports.
  12. Provide support to other team members as needed.
  13. Embody the Disney brand and culture in all interactions and represent the company in a positive and professional manner.
Where is this job?
This job is located at Burbank, CA, USA
Job Qualifications
  • Strong Understanding Of Branding Principles And Strategies: The Ideal Candidate For A Brand Strategy Intern At The Walt Disney Company Should Possess A Solid Understanding Of Branding Principles And How They Contribute To The Overall Success Of A Brand.

  • Creative And Strategic Thinking Skills: The Intern Should Be Able To Think Outside The Box And Come Up With Innovative And Strategic Ideas To Enhance The Company's Brand.

  • Excellent Communication Skills: A Brand Strategy Intern At The Walt Disney Company Will Be Required To Work Closely With Various Teams And Stakeholders. Therefore, Strong Written And Verbal Communication Skills Are Essential For This Role.

  • Familiarity With Disney's Brand And Values: As A Global Entertainment Company, Disney Has A Strong Brand And Unique Values. The Ideal Candidate Should Be Familiar With These And Demonstrate A Passion For The Company And Its Mission.

  • Ability To Work In A Fast-Paced, Dynamic Environment: The Walt Disney Company Is A Fast-Paced And Constantly Evolving Organization. The Brand Strategy Intern Should Be Able To Thrive In This Environment And Handle Multiple Projects Simultaneously.

Required Skills
  • Content Creation

  • Social media management

  • Marketing Research

  • Competitive analysis

  • consumer insights

  • Creative Thinking

  • Market trends

  • Brand Partnerships

  • brand positioning

  • Brand Messaging

  • Brand Storytelling

  • Event

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

  • Empathy

Compensation

According to JobzMall, the average salary range for a Brand Strategy Intern in Burbank, CA, USA is between $19-$25 per hour. However, this can vary depending on factors such as the company, the intern's level of experience, and the specific responsibilities of the role.

Additional Information
The Walt Disney Company is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedMarch 22nd, 2024
Apply BeforeMay 22nd, 2025
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About The Walt Disney Company

The Walt Disney Co. is a diversified international family entertainment and media enterprise. It operates through four business segments: Media Networks, Parks & Resorts, Studio Entertainment and Consumer Products & Interactive Media. The Media Networks segment includes cable and broadcast television networks, television production and distribution operations, domestic television stations, radio networks and stations.

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