The Estée Lauder Companies

Director, Product Marketing Strategy and Analytics- Too Faced

The Estée Lauder Companies

Irvine, CA, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you a strategic thinker with a passion for beauty? Do you thrive in a fast-paced environment and have a track record of driving growth through innovative marketing strategies? We are seeking a Director of Product Marketing Strategy and Analytics to join our dynamic team at Too Faced, a brand under The Estée Lauder Companies. As the Director, you will be responsible for developing and executing product marketing strategies, utilizing data-driven insights to inform decisions and drive business growth. This is a unique opportunity to make a significant impact on a beloved beauty brand. If you have the qualifications and drive to lead our product marketing efforts, we want to hear from you!

  1. Develop and execute strategic product marketing plans to drive growth for Too Faced, leveraging industry knowledge and innovative thinking.
  2. Utilize data and analytics to identify market trends, consumer insights, and competitive landscape to inform product marketing strategies.
  3. Collaborate with cross-functional teams, including brand management, sales, and creative, to ensure alignment and execution of product marketing plans.
  4. Lead the development of product positioning, messaging, and communication plans for all new and existing products.
  5. Conduct regular market and competitive analysis to identify opportunities and make recommendations for product portfolio optimization.
  6. Develop and manage budgets for product marketing initiatives, ensuring efficient and effective use of resources.
  7. Monitor and analyze product performance, identifying key areas for improvement and developing action plans to address any issues.
  8. Stay up-to-date with beauty industry trends and consumer behaviors to continuously refine product marketing strategies.
  9. Mentor and guide a team of product marketing professionals to achieve departmental goals and objectives.
  10. Represent Too Faced and the Estée Lauder Companies at industry events and conferences, showcasing our product marketing strategies and successes.
Where is this job?
This job is located at Irvine, CA, USA
Job Qualifications
  • Bachelor's Or Master's Degree In Marketing, Business, Or A Related Field.

  • Minimum Of 7-10 Years Of Experience In Product Marketing Strategy And Analytics, Preferably In The Beauty Industry.

  • Proven Track Record Of Successfully Developing And Executing Strategic Marketing Plans For Consumer Products.

  • Strong Analytical Skills And Experience With Market Research, Data Analysis, And Forecasting.

  • Excellent Leadership And Communication Skills, With The Ability To Collaborate And Influence Cross-Functional Teams.

Required Skills
  • Product Development

  • Strategic Planning

  • Social Media

  • Data Analysis

  • Marketing Strategy

  • Budget management

  • Brand management

  • Competitive analysis

  • Market analysis

  • consumer insights

  • Product positioning

  • Trend Forecasting

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • flexibility

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Director, Product Marketing Strategy and Analytics- Too Faced in Irvine, CA, USA is $130,000-$200,000 per year. This range can vary depending on the candidate's level of experience, education, and skills. Some candidates with more experience or advanced degrees may be able to negotiate a higher salary. Additionally, the salary may also include bonuses or other benefits.

Additional Information
The Estée Lauder Companies is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedNovember 27th, 2024
Apply BeforeJuly 8th, 2026
This job posting is from a verified source. 
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About The Estée Lauder Companies

The Estée Lauder Companies Inc. is a multinational manufacturer and marketer of prestige skincare, makeup, fragrance and hair care products, based in Midtown Manhattan, New York City. The company owns a diverse portfolio of brands, distributed internationally through both digital commerce and retail channels.

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