Sr. Manager, Brand Marketing

Attention all experienced brand marketers! Are you passionate about creating compelling brand stories and driving business growth? The Children's Place is seeking a dynamic and results-driven Sr. Manager to lead our brand marketing efforts. As a leader in the children's retail industry, we are looking for a candidate who is innovative, strategic, and has a deep understanding of the ever-evolving retail landscape. If you have a proven track record of developing and executing successful brand campaigns, and are ready to take on a new challenge, we want to hear from you!

1. Develop and execute brand marketing strategies that align with the company's overall goals and objectives.
2. Create compelling brand stories that resonate with the target audience and drive business growth.
3. Stay current with industry trends and insights to inform strategic decisions and campaign development.
4. Collaborate with cross-functional teams to ensure brand messaging and initiatives are consistent across all touchpoints.
5. Lead and mentor a team of brand marketers, providing guidance and support to help them achieve their goals.
6. Monitor and analyze campaign performance, making necessary adjustments to optimize results.
7. Manage the brand marketing budget and allocate resources effectively to achieve maximum ROI.
8. Identify and develop partnerships and collaborations to enhance the brand's visibility and reach.
9. Oversee the creation and execution of all brand marketing materials, including digital and traditional media.
10. Continuously evaluate and improve the brand's positioning and messaging to stay ahead of competitors and meet customer needs.
11. Represent the brand at industry events and conferences, networking and building relationships with key stakeholders.
12. Maintain a deep understanding of the company's products, services, and target audience to inform brand strategies and initiatives.
13. Stay up-to-date on marketing best practices and industry innovations, and implement new ideas to improve brand performance.

According to JobzMall, the average salary range for a Sr. Manager, Brand Marketing in Secaucus, NJ, USA is $104,000 - $146,000 per year. However, this can vary depending on the specific company, industry, and individual experience and qualifications.

Children's Place Inc. (doing business as The Children's Place) is an American specialty retailer of children’s apparel and accessories. The company also markets apparel under the Children's Place, Place, Baby Place, and Gymboree brand names. The Company operated 955 stores in the United States, Canada and Puerto Rico, an online store at www.childrensplace.com, and had 90 international stores open and operated by its franchise partners in 12 countries.