The Children's Place

CRM Marketing Manager

The Children's Place

Pakistan
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you a dynamic and results-driven marketing professional with a passion for engaging and retaining customers? Look no further! The Children's Place is seeking a talented CRM Marketing Manager to join our team and lead our customer relationship management efforts. In this role, you will have the opportunity to develop and execute innovative strategies to drive customer loyalty and grow our business. We are seeking a highly motivated individual with a deep understanding of CRM principles and a track record of success in driving customer engagement. If you thrive in a fast-paced, collaborative environment and have a strong passion for all things marketing, we want to hear from you. Join us in our mission to make shopping for kids' apparel a fun and memorable experience!

  1. Develop and execute innovative customer relationship management strategies to drive customer loyalty and retention.
  2. Utilize CRM principles and tools to analyze customer data and behavior, identify trends, and make data-driven decisions.
  3. Collaborate with cross-functional teams, including marketing, merchandising, and e-commerce, to ensure a cohesive and seamless customer experience.
  4. Create and manage customer segmentation strategies to target and personalize marketing efforts.
  5. Develop and manage customer engagement programs, including email, SMS, and loyalty programs.
  6. Monitor and analyze campaign performance, providing regular reporting and insights to inform future strategies.
  7. Stay up-to-date with industry trends and best practices in CRM and customer engagement to continuously improve and optimize strategies.
  8. Manage and maintain customer databases and ensure data integrity.
  9. Collaborate with external partners and vendors to implement and execute CRM initiatives.
  10. Work closely with the marketing team to align CRM strategies with overall marketing goals and objectives.
  11. Develop and manage budgets for CRM initiatives.
  12. Train and mentor junior team members to ensure a high level of expertise in CRM principles and strategies.
  13. Represent the company at industry events and conferences to stay informed of emerging trends and networking opportunities.
  14. Continuously evaluate and improve processes and procedures related to CRM marketing efforts.
  15. Contribute to the overall marketing strategy and goals of the company.
Where is this job?
This job is located at Pakistan
Job Qualifications
  • Bachelor's Degree In Marketing, Business, Or Related Field

  • Minimum Of 3-5 Years Of Experience In Crm Marketing, Preferably In The Retail Industry

  • Strong Understanding Of Customer Segmentation, Database Management, And Campaign Analysis

  • Proficiency In Crm Software And Email Marketing Platforms, Such As Salesforce And Mailchimp

  • Demonstrated Success In Developing And Executing Successful Crm Strategies To Drive Customer Acquisition, Retention, And Loyalty.

Required Skills
  • Data Analysis

  • Lead Generation

  • Content Creation

  • A/B testing

  • Social media management

  • Email Marketing

  • Customer segmentation

  • Market analysis

  • brand strategy

  • Campaign development

  • Customer retention

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • Teamwork

  • Adaptability

  • Problem-Solving

  • Empathy

  • Decision-making

Compensation

According to JobzMall, the average salary range for a CRM Marketing Manager in Pakistan is between Rs. 30,000 to Rs. 100,000 per month. This can vary depending on factors such as the company, location, and experience of the individual. Some CRM Marketing Managers may also receive bonuses and other benefits as part of their compensation package.

Additional Information
The Children's Place is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesUrdu
Job PostedMarch 7th, 2025
Apply BeforeApril 11th, 2026
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About The Children's Place

Children's Place Inc. (doing business as The Children's Place) is an American specialty retailer of children’s apparel and accessories. The company also markets apparel under the Children's Place, Place, Baby Place, and Gymboree brand names. The Company operated 955 stores in the United States, Canada and Puerto Rico, an online store at www.childrensplace.com, and had 90 international stores open and operated by its franchise partners in 12 countries.

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