Manager, Marketing Site Strategy & Capabilities

1120 6th Ave, New York, NY 10036, USA

Full-TimeDepends on ExperienceMid-LevelBachelors

Job Description

Defines TD Bank owned web properties marketing strategy and maximize the effectiveness of owned & paid campaigns. Defines onsite marketing (advertising & content) strategy and lead marketing and content optimization initiatives for public sites. Leads personalization strategy in partnership with DCX, site optimization team and customer analytics teams. Measures campaign results and identify way to optimize marketing campaign performance across the customer journeys. Partners with paid leads to connect our paid advertising to our onsite experiences and develop best in class full funnel digital marketing efforts. Defines the strategic roadmap for capabilities by analyzing current/emerging trends, identifying gaps and driving implementation working with Digital Channels and Technology teams.

Where is this job?

This job is located at 1120 6th Ave, New York, NY 10036, USA

Job Qualifications

7+ years’ experience required
Demonstrated knowledge of financial industry digital marketing techniques
Demonstrated knowledge of full range of digital marketing resources and media

Required Skills

Project Management
Vendor Management
Time Management
Analytical skills
Digital marketing strategies
Audience Manager

Soft Skills

Verbal communication
written communication
Self-Motivated
Detail Oriented and Organized
Multi-tasker

Compensation

According to JobzMall, the average salary range for a Manager, Marketing Site Strategy & Capabilities in 1120 6th Ave, New York, NY 10036, USA is $100,000-$150,000. This salary range is based on the analysis of job postings from various sources.

Additional Information

TD Bank is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Required LanguagesEnglish

Job PostedApril 21st, 2021

Apply BeforeMay 22nd, 2025

This job posting is from a verified source.

Reposted

See an issue with this job? Report it to us