Director, Marketing Analytics

Welcome to Taco Bell, where we're passionate about serving up delicious Mexican-inspired food with a side of fun. We're looking for a dynamic and data-driven Director of Marketing Analytics to join our team and help us continue to grow and innovate. This is an exciting opportunity for someone who loves crunching numbers and using insights to drive business decisions. If you have a strong background in marketing analytics, a strategic mindset, and a love for tacos, we want to hear from you!

1. Develop and implement marketing analytics strategies and initiatives to support Taco Bell's business goals and objectives.
2. Collect, analyze, and interpret data from various sources to provide actionable insights and recommendations for marketing campaigns and initiatives.
3. Collaborate with cross-functional teams to identify key performance indicators (KPIs) and develop measurement plans to track and report on marketing performance.
4. Utilize statistical modeling and data visualization techniques to identify trends, patterns, and opportunities for growth.
5. Monitor and report on industry trends and competitive landscape to inform marketing strategies and tactics.
6. Develop and maintain dashboards and reports to track and communicate marketing performance and ROI.
7. Manage and optimize marketing data and analytics tools and platforms to ensure accuracy and efficiency.
8. Provide guidance and support to marketing teams on data-driven decision making and best practices for campaign measurement and optimization.
9. Stay up-to-date on emerging trends and technologies in marketing analytics and make recommendations for their implementation.
10. Collaborate with external partners and vendors to gather and analyze data for marketing campaigns and initiatives.
11. Prepare and present reports and insights to senior leadership and stakeholders.
12. Continuously identify opportunities to improve and streamline processes and procedures related to marketing analytics.
13. Mentor and train junior team members on marketing analytics best practices and tools.
14. Maintain a strong understanding of Taco Bell's brand, products, and target audience to inform data analysis and insights.

According to JobzMall, the average salary range for a Director, Marketing Analytics in Irvine, CA, USA is $124,000 - $175,000 per year. This can vary depending on factors such as experience, education, and the specific company or industry.

Taco Bell is an American chain of fast food restaurants based in Irvine, California and a subsidiary of Yum! Brands, Inc. The restaurants serve a variety of Mexican and Tex-Mex foods that include tacos, burritos, quesadillas, and nachos.