Marketing Consumer Insights Manager

Are you a curious and analytical individual with a passion for understanding consumer behavior? Do you thrive in a fast-paced and dynamic environment? If so, T-Mobile has an exciting opportunity for you! We are seeking a highly motivated Marketing Consumer Insights Manager to join our team and drive our understanding of customer needs and preferences. As the consumer insights expert, you will play a crucial role in shaping our marketing strategies and initiatives. If you have a strong background in market research and a deep understanding of consumer insights methodologies, we want to hear from you. Join us in our mission to revolutionize the wireless industry and make a difference in the lives of our customers.

1. Conduct market research to understand consumer demographics, behaviors, and preferences.
2. Utilize various methodologies, such as surveys, focus groups, and data analysis, to gather and analyze consumer insights.
3. Collaborate with cross-functional teams to define research objectives and develop strategic plans based on consumer insights.
4. Develop and maintain a deep understanding of the competitive landscape and industry trends.
5. Translate consumer insights into actionable recommendations for marketing strategies and initiatives.
6. Monitor and track the effectiveness of marketing campaigns and initiatives, using consumer insights to make data-driven decisions.
7. Communicate and present consumer insights to key stakeholders, including senior management, to inform business strategies and decisions.
8. Stay up-to-date on the latest market research trends and methodologies to continuously improve and innovate our approach.
9. Manage and maintain relationships with external research agencies and vendors.
10. Collaborate with product development teams to ensure consumer needs and preferences are considered in the development of new products and services.
11. Lead and mentor a team of consumer insights analysts to deliver high-quality, timely, and impactful insights.
12. Ensure all research and insights are conducted ethically and in compliance with relevant industry regulations.

According to JobzMall, the average salary range for a Marketing Consumer Insights Manager in Overland Park, KS, USA is between $70,000 to $90,000 per year. This may vary based on the specific industry and company, as well as the individual's experience and qualifications.

T-Mobile is the brand name used by the mobile communications subsidiaries of the German telecommunications company Deutsche Telekom AG. T-Mobile’s customers benefit from its unmatched combination of value and quality, unwavering obsession with offering them the best possible service experience and undisputable drive for disruption that creates competition and innovation in wireless and beyond.