Marketing Science Analyst

Are you a data-driven and analytical individual with a passion for marketing? Do you have a strong background in statistics and a knack for problem-solving? State Farm is seeking a Marketing Science Analyst to join our dynamic team. In this role, you will use your expertise to evaluate marketing strategies, measure campaign effectiveness, and identify opportunities for improvement. We are looking for a self-motivated and detail-oriented individual who can thrive in a fast-paced environment. Join us in revolutionizing the way we approach marketing at State Farm.

1. Conduct in-depth analysis of marketing data to provide insights and recommendations for optimizing marketing strategies and campaigns.
2. Utilize statistical techniques to measure the effectiveness of marketing initiatives and provide reports and presentations to stakeholders.
3. Collaborate with cross-functional teams to identify key business questions and develop data-driven solutions.
4. Develop and maintain dashboards and reports to track key performance indicators and provide regular updates to management.
5. Identify opportunities for process improvements and automation to increase efficiency and accuracy of data analysis.
6. Stay up-to-date with industry trends and best practices in marketing analytics to inform decision-making and drive innovation.
7. Communicate complex data findings and insights in a clear and concise manner to both technical and non-technical audiences.
8. Work closely with marketing teams to develop testing plans and evaluate the impact of different marketing strategies and tactics.
9. Identify and troubleshoot data quality issues to ensure accurate and reliable analysis.
10. Continuously monitor and evaluate marketing performance metrics to identify areas of improvement and inform future strategies.
11. Act as a subject matter expert on marketing analytics and provide guidance and support to other team members.
12. Proactively identify opportunities for data integration and collaborate with other teams to enhance data-driven decision-making across the organization.
13. Participate in the development and implementation of new tools and technologies to improve data analysis and reporting processes.
14. Contribute to the overall marketing strategy by providing data-driven insights and recommendations.
15. Adhere to company policies and procedures, as well as industry regulations, to ensure data privacy and security.

According to JobzMall, the average salary range for a Marketing Science Analyst in Tempe, AZ, USA is between $60,000 to $90,000 per year. However, this can vary depending on factors such as the company, level of experience, and specific job responsibilities. Some companies may offer higher salaries and potential bonuses for individuals with advanced skills and experience in marketing analytics and data science.

State Farm is a large group of insurance companies throughout the United States with corporate headquarters in Bloomington, Illinois.