State Farm

Marketing Development Strategist

State Farm

Tempe, AZ, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to State Farm, a leading insurance and financial services company dedicated to protecting and supporting our customers' lives. We are currently seeking a dedicated and driven Marketing Development Strategist to join our team and help drive the future success of our business. As a Marketing Development Strategist, you will have the opportunity to use your expertise and creativity to develop and implement innovative marketing strategies that will enhance State Farm's brand, drive customer engagement, and ultimately grow our business. We are looking for a highly motivated individual with a strong background in marketing and a passion for continuous learning and development. If you are ready to take on an exciting and challenging role in a dynamic and customer-centric organization, then we want to hear from you!

  1. Develop and implement creative and innovative marketing strategies to enhance State Farm's brand and drive customer engagement.
  2. Conduct market research and analysis to identify customer needs and preferences, and use this information to inform marketing strategies.
  3. Collaborate with cross-functional teams to ensure alignment of marketing strategies with overall business goals and objectives.
  4. Stay up-to-date with industry trends and best practices, and continuously seek opportunities for improvement and growth.
  5. Create and manage marketing campaigns across various channels, including digital, print, and events.
  6. Monitor and analyze campaign performance data to measure effectiveness and make data-driven recommendations for optimization.
  7. Develop and manage relationships with external partners and vendors to support marketing initiatives.
  8. Monitor and report on competitor activity and market trends to inform marketing strategies.
  9. Act as a brand ambassador for State Farm, maintaining brand consistency and integrity across all marketing materials and communications.
  10. Collaborate with sales teams to support business development and growth through effective marketing strategies.
Where is this job?
This job is located at Tempe, AZ, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Business Administration, Or Related Field.

  • Minimum Of 3-5 Years Of Experience In Marketing Strategy Development And Implementation.

  • Strong Analytical And Problem-Solving Skills, With The Ability To Interpret Data And Make Strategic Recommendations.

  • Excellent Communication And Interpersonal Skills, With The Ability To Collaborate Effectively With Cross-Functional Teams.

  • Knowledge Of The Insurance Industry And Understanding Of Customer Behaviors And Trends Is Preferred.

Required Skills
  • Data Analysis

  • Marketing Strategy

  • Market Research

  • Content Creation

  • Social media management

  • Brand management

  • Customer segmentation

  • Digital advertising

  • Competitive analysis

  • Campaign planning

  • Target Audience Identification

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Problem Solving

  • Time management

  • creativity

  • Attention to detail

  • Teamwork

  • Adaptability

  • Cultural Sensitivity

Compensation

According to JobzMall, the average salary range for a Marketing Development Strategist in Tempe, AZ, USA is $60,000 - $80,000 per year. This may vary depending on the specific company, industry, and level of experience of the individual. Some factors that may affect salary include education level, job responsibilities, and performance. It is important to research and negotiate salary based on individual qualifications and the job market in the area.

Additional Information
State Farm is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedAugust 22nd, 2024
Apply BeforeSeptember 18th, 2025
This job posting is from a verified source. 
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About State Farm

State Farm is a large group of insurance companies throughout the United States with corporate headquarters in Bloomington, Illinois.

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