Manager, Brand & Content

Leading content creation and curation to drive consumer engagement and brand storytelling for an international electronics organization. Managing consumer engagement programs or loyalty platforms. Developing brand strategy through consumer engagement, and devising content planning and partnerships. Leading relationships with in-house resources and external business creative and production stakeholders to develop content partnerships from defining partnership terms and planning to content capture with dedicated video shoots production, edit and final delivery. Managing relationships with agency partners, including planning processes, briefing, approvals, content curation/creation and execution of content campaigns and experiences Overseeing content creation and curation to drive consumer engagement and elevate brand affinity, including stills, and short-form and long-form video content. Overseeing the regular evaluation of content performance and reporting based on engagement KPIs and overall strategic goals. Managing cross-channel content marketing programs across social media, including website and mobile apps.

According to JobzMall, the average salary range for a Manager, Brand & Content in 25 Madison Ave, New York, NY 10010, USA is between $90,000 and $125,000 per year. Salaries vary depending on experience, skills, and education.

Sony Corp. engages in the development, design, manufacture, and sale of electronic equipment, instruments, devices, game consoles, and software for consumers, professionals, and industrial markets. Its operations are carried out through the following segments: Mobile Communications; Game and Network Services; Imaging Products and Solutions; Home Entertainment and Sound; Devices; Pictures; Music, and Financial Services.