Snapchat

Product Manager, Ad Ranking

Snapchat
Palo Alto, CA, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to Snapchat, where we are dedicated to creating innovative products that connect and empower people all around the world. As a Product Manager for Ad Ranking, you will play a crucial role in shaping the advertising experience for our millions of users. We are looking for an experienced and driven individual who is passionate about digital advertising and has a strong understanding of market trends and user behavior. In this role, you will collaborate with cross-functional teams to develop and execute strategies that optimize ad placement and drive revenue growth. If you are a creative problem-solver with a deep understanding of user engagement and a knack for driving results, we want you on our team.

  1. Develop and execute strategies to optimize ad placement and drive revenue growth.
  2. Collaborate with cross-functional teams to understand market trends and user behavior.
  3. Utilize strong understanding of digital advertising to shape the advertising experience for millions of users.
  4. Conduct research and analysis to identify opportunities for improvement in ad ranking.
  5. Develop and maintain relationships with key stakeholders to ensure alignment on ad ranking strategies.
  6. Monitor and analyze ad performance data to make data-driven decisions and recommendations.
  7. Lead the development and implementation of new ad ranking features and initiatives.
  8. Stay up-to-date on industry trends and innovations to continually improve the advertising experience.
  9. Identify and troubleshoot any issues related to ad ranking and work to find solutions.
  10. Collaborate with the marketing and sales teams to develop compelling and effective ad placement strategies.
  11. Communicate regularly with upper management on ad ranking performance and potential opportunities.
  12. Manage and prioritize multiple projects and deadlines effectively.
  13. Conduct user testing and gather feedback to inform ad ranking strategies.
  14. Track and report on key metrics related to ad ranking performance.
  15. Drive continuous improvement and innovation within the ad ranking space.
Where is this job?
This job is located at Palo Alto, CA, USA
Job Qualifications

  • Strong Analytical Skills: A Product Manager, Ad Ranking At Snapchat Should Have A Deep Understanding Of Data Analysis And Be Able To Interpret And Use Data To Make Informed Decisions For Ad Ranking Strategies.

  • Experience With Advertising Technology: The Ideal Candidate Should Be Familiar With Various Advertising Technologies And Platforms, Such As Google Ads, Facebook Ads, And Other Programmatic Advertising Tools.

  • Knowledge Of Social Media Trends: As Snapchat Is A Social Media Platform, The Product Manager Should Be Up-To-Date With The Latest Trends In The Industry And Have A Strong Understanding Of How Social Media Advertising Works.

  • Excellent Communication Skills: This Role Involves Collaborating With Cross-Functional Teams, Including Engineers, Designers, And Sales Teams. Therefore, Effective Communication Skills Are Crucial For Success In This Position.

  • Strategic Thinking: A Successful Product Manager Should Have A Strategic Mindset And Be Able To Develop And Execute Long-Term Ad Ranking Strategies That Align With Snapchat's Business Goals. This Requires A Combination Of Analytical Thinking And Creativity.

Required Skills

  • Project Management

  • Data Analysis

  • Market Research

  • User Experience

  • Campaign Management

  • A/B testing

  • Digital advertising

  • Competitive analysis

  • ROI analysis

  • product strategy

  • Ad Optimization

  • Cross

Soft Skills

  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Teamwork

  • Active Listening

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Product Manager, Ad Ranking in Palo Alto, CA, USA is $94,000-$171,000 per year. This range can vary depending on factors such as experience, education, and the specific company and industry the individual is working in. Additionally, bonuses and other forms of compensation may also impact the overall salary for this role.

Additional Information
Snapchat is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedApril 17th, 2025
Apply BeforeJuly 20th, 2025
This job posting is from a verified source. 
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About Snapchat

Snapchat is a multimedia messaging app developed by Snap Inc., originally Snapchat Inc. One of the principal features of Snapchat is that pictures and messages are usually only available for a short time before they become inaccessible to their recipients.

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