Digital Media Specialist

Are you a creative and tech-savvy individual with a passion for all things digital media? Do you have a knack for storytelling and a strong understanding of the latest trends in the industry? If so, Sirius XM Radio is looking for you to join our team as a Digital Media Specialist!In this role, you will have the opportunity to use your expertise in digital media to drive engagement and elevate our brand across various platforms. As a key member of our dynamic and innovative team, you will have the chance to make a significant impact on our company's success.To be successful in this role, you must have a minimum of 3 years of experience in digital media, along with a Bachelor's degree in Marketing, Communications, or a related field. We are looking for someone who is highly organized, detail-oriented, and thrives in a fast-paced environment. If you have a strong understanding of digital media analytics and a proven track record of developing and executing successful digital media campaigns, we want to hear from you!

Responsibilities:

1. Develop and execute digital media strategies to increase brand awareness and drive engagement on various platforms.
2. Monitor and analyze digital media trends and make recommendations for improvement or adaptation of strategies.
3. Create compelling and engaging digital content, including graphics, videos, and written copy.
4. Manage and maintain all digital media channels, including social media, website, and email marketing campaigns.
5. Collaborate with cross-functional teams to ensure alignment and consistency across all digital media efforts.
6. Conduct regular audits and perform A/B testing to optimize digital media performance.
7. Utilize digital media analytics to track and report on key metrics and make data-driven decisions.
8. Stay informed on industry best practices and new developments in digital media to continuously improve strategies.
9. Work closely with the marketing and communications teams to ensure consistency in messaging and branding.
10. Monitor and respond to comments and inquiries on digital media platforms to maintain a positive brand image.
11. Manage digital media budgets and allocate resources effectively to maximize ROI.
12. Stay up-to-date on the latest digital media and technology trends and make recommendations for implementation.
13. Collaborate with external partners and agencies to coordinate and execute digital media campaigns.
14. Train and educate team members on best practices and new developments in digital media.
15. Continuously track and analyze competitor digital media efforts to identify areas for improvement.
16. Maintain a strong understanding of Sirius XM Radio's brand and tone to ensure consistency in all digital media efforts.
17. Work closely with the sales team to develop digital media packages and proposals for potential clients.
18. Ensure compliance with all digital media and advertising regulations and guidelines.
19. Provide regular updates and reports to management on digital media performance and progress towards goals.
20. Participate in brainstorming sessions and contribute creative ideas for new digital media initiatives.

According to JobzMall, the average salary range for a Digital Media Specialist in San Diego, CA, USA is between $50,000 - $70,000 per year. However, this range can vary depending on factors such as experience, education, and the specific company or industry the specialist is working in. Some companies may also offer additional benefits and bonuses, which can affect the overall salary.

Sirius XM Holdings, Inc., doing business as Sirius XM Satellite Radio, is an American broadcasting company headquartered in Midtown Manhattan, New York City that provides satellite radio and online radio services operating in the United States.