
Vice President, Global Portfolio Marketing
Welcome to Siemens, a global technology leader with a legacy of over 170 years. We are seeking a dynamic and strategic leader to join our team as the Vice President of Global Portfolio Marketing. In this role, you will be responsible for driving the overall marketing strategy and execution for our diverse portfolio of products and solutions across the globe. This is a unique opportunity to work with cutting-edge technology and make a real impact in shaping our global brand and market presence. We are looking for a seasoned professional with a passion for marketing, a strong business acumen, and a proven track record of success in a global setting. If you are a highly motivated and results-driven leader with excellent communication and collaboration skills, we invite you to apply for this exciting position and be a part of our innovative and forward-thinking team at Siemens.
- Develop and execute the global marketing strategy for Siemens' diverse portfolio of products and solutions.
- Collaborate with cross-functional teams to ensure alignment of marketing plans with overall business objectives.
- Lead and mentor a team of marketing professionals to drive successful implementation of marketing initiatives.
- Conduct market research and analysis to identify customer needs, market trends, and competitive landscape.
- Develop and manage marketing budgets, ensuring efficient use of resources and maximizing return on investment.
- Create and implement innovative marketing campaigns to increase brand awareness and generate sales leads.
- Collaborate with sales teams to develop and implement effective sales enablement tools and materials.
- Monitor and track marketing performance metrics and provide regular reports and insights to senior leadership.
- Stay updated with industry trends and best practices to continuously improve and innovate marketing strategies.
- Represent Siemens at industry events, conferences, and trade shows to showcase our products and solutions.
- Develop and maintain relationships with key stakeholders, including customers, partners, and media.
- Ensure compliance with company policies and regulations, as well as ethical and legal standards.
- Drive continuous improvement and optimization of marketing processes and systems.
- Foster a culture of creativity, collaboration, and excellence within the marketing team.
Extensive Experience In Global Marketing: The Ideal Candidate Should Have A Minimum Of 10 Years Of Experience In Global Marketing, With A Strong Understanding Of The Latest Marketing Trends And Strategies In Key Markets Around The World.
Strong Leadership Skills: As A Vice President, Global Portfolio Marketing, The Candidate Must Have Proven Leadership Abilities, Including The Ability To Motivate And Manage A Diverse Team Of Marketing Professionals Across Different Regions.
Strategic Mindset: The Candidate Should Possess A Strategic Mindset And Be Able To Develop And Implement Marketing Strategies That Align With The Company's Overall Business Goals And Objectives.
Industry Knowledge: A Thorough Understanding Of The Industry And The Competitive Landscape Is Crucial For This Role. The Candidate Should Be Able To Leverage This Knowledge To Develop Effective Marketing Campaigns And Initiatives.
Excellent Communication And Interpersonal Skills: As A Key Member Of The Senior Leadership Team, The Candidate Should Have Excellent Communication And Interpersonal Skills To Effectively Collaborate With Cross-Functional Teams. Additionally, The Ability To Communicate With Stakeholders At All Levels – From Entry-Level Employees To C-Suite Executives – Is Essential.
Strategic Planning
Budget management
Digital Marketing
Brand management
Team Leadership
Market analysis
Campaign development
Product positioning
Sales Enablement
Competitive intelligence
Cross-Functional Collaboration
Communication
Conflict Resolution
Leadership
Time management
creativity
Teamwork
collaboration
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Vice President, Global Portfolio Marketing in Cary, NC, USA is $169,000 - $262,000 per year.
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Siemens Corporation is a U.S. subsidiary of Siemens AG, a global powerhouse focusing on the areas of power generation and distribution, intelligent infrastructure for buildings and distributed energy systems, and automation and digitalization in the process and manufacturing industries. For more than 160 years, the company has innovated and invented technologies to support American industry spanning manufacturing, energy, healthcare and infrastructure.

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