Marketing Manager, External Event Communications

"Are you a dynamic and results-driven marketing professional with a passion for creating impactful external event communications? Look no further than Siemens, a global leader in technology and innovation. We are seeking a talented Marketing Manager to join our team and spearhead our external event communications efforts. In this role, you will have the opportunity to showcase your creativity and strategic thinking while collaborating with cross-functional teams to drive brand awareness and lead generation. If you have a strong background in marketing and a proven track record of executing successful event campaigns, we want to hear from you. Join us in shaping the future of Siemens and make your mark in the industry."

1. Develop overall event communication strategy and plan that aligns with company goals and objectives.
2. Collaborate with cross-functional teams to create compelling event messaging and content.
3. Manage all aspects of event communication including pre-event, on-site, and post-event activities.
4. Create and manage event budgets, ensuring cost-effective solutions that meet marketing objectives.
5. Conduct market research and analyze data to identify target audiences and optimize event messaging.
6. Utilize various marketing channels, including digital and traditional, to promote events and drive attendance.
7. Develop and maintain relationships with key industry partners and stakeholders to maximize event exposure and reach.
8. Monitor and track event performance and provide regular reports to management.
9. Manage and coordinate event logistics, including vendor and supplier relationships, venue selection, and contract negotiation.
10. Stay up-to-date with industry trends and best practices to continuously improve event communication strategies.
11. Lead and mentor junior marketing team members to ensure successful execution of event communication plans.
12. Represent the company at events and act as a brand ambassador to enhance brand reputation and awareness.
13. Manage crisis communications and handle any issues that may arise during events.
14. Collaborate with sales teams to align event communication efforts with lead generation and sales goals.
15. Continuously evaluate and improve event communication processes and procedures to increase efficiency and effectiveness.

According to JobzMall, the average salary range for a Marketing Manager, External Event Communications in Cary, NC, USA is $70,000 to $100,000 per year. This range can vary depending on factors such as experience, education, and specific job responsibilities. Some companies may also offer additional benefits such as bonuses or commission.

Siemens Corporation is a U.S. subsidiary of Siemens AG, a global powerhouse focusing on the areas of power generation and distribution, intelligent infrastructure for buildings and distributed energy systems, and automation and digitalization in the process and manufacturing industries. For more than 160 years, the company has innovated and invented technologies to support American industry spanning manufacturing, energy, healthcare and infrastructure.