Senior Digital Acquisition Strategist
Welcome to ServiceNow, the fastest-growing enterprise cloud software company in the world. We are seeking a highly motivated Senior Digital Acquisition Strategist to join our dynamic and innovative team. As the Senior Digital Acquisition Strategist, you will play a critical role in driving our digital marketing efforts and accelerating our growth. We are looking for a strategic thinker with a passion for data-driven decision making and a proven track record of successful digital campaigns. If you thrive in a fast-paced, collaborative environment and have a passion for driving results, we want to hear from you.
- Develop and execute digital acquisition strategies to drive growth and revenue for the company.
- Analyze and interpret data to make strategic decisions and optimize campaigns for maximum ROI.
- Collaborate with cross-functional teams to align digital marketing efforts with overall business goals.
- Stay up-to-date with industry trends and best practices to identify new opportunities for growth.
- Create and manage digital ad campaigns across various channels, including social media, search engines, and display advertising.
- Monitor and report on campaign performance, providing insights and recommendations for improvement.
- Conduct market research and competitor analysis to inform digital strategies and stay ahead of the competition.
- Utilize various digital marketing tools and platforms to reach target audiences and drive conversions.
- Continuously test and optimize campaigns to improve performance and drive results.
- Lead and mentor junior team members, providing guidance and support in their professional development.
- Collaborate with sales and product teams to ensure alignment and support for digital marketing initiatives.
- Communicate effectively with internal stakeholders and external partners to drive successful campaign execution.
- Maintain a high level of attention to detail and ensure all campaigns are executed accurately and on time.
- Take ownership of budget management and allocation, ensuring efficient use of resources.
- Represent the company at industry events and conferences, building relationships and promoting our brand.
In-Depth Knowledge Of Digital Marketing And Acquisition Strategies: A Senior Digital Acquisition Strategist At Servicenow Should Possess A Strong Understanding Of Various Digital Marketing Channels, Including Search Engine Optimization (Seo), Pay-Per-Click (Ppc) Advertising, Email Marketing, Social Media, And Content Marketing. They Should Also Have A Proven Track Record Of Successfully Implementing And Optimizing These Strategies To Drive Customer Acquisition.
Experience With Data Analysis And Reporting: Servicenow's Senior Digital Acquisition Strategist Should Be Proficient In Data Analysis And Reporting Tools, Such As Google Analytics, Adobe Analytics, Or Similar Platforms. They Should Be Able To Track And Analyze Key Metrics, Identify Trends And Insights, And Use This Data To Inform And Optimize Acquisition Strategies.
Strong Project Management Skills: This Role Requires A High Level Of Organization And Project Management Skills To Effectively Plan, Execute, And Measure Digital Marketing Campaigns. The Ideal Candidate Should Be Able To Handle Multiple Projects Simultaneously, Meet Tight Deadlines, And Collaborate With Cross-Functional Teams To Achieve Common Goals.
Leadership And Team Management Experience: As A Senior Member Of The Digital Acquisition Team, The Strategist Should Have Prior Experience In Leading And Managing A Team. They Should Be Able To Provide Guidance, Mentorship, And Support To Junior Team Members, As Well As Collaborate With Other Department Heads To Align Acquisition Strategies With Overall Business Objectives.
Industry Expertise: A Strong Understanding Of The Technology Industry And The B2B Saas Market Is Essential For This Role. The Senior Digital Acquisition Strategist Should Be Aware Of Industry Trends, Competitive Landscape, And Customer Behavior To Develop Effective Strategies That Resonate With The Target Audience And Drive Business Growth For Servicenow.
Social Media
Data Analysis
Lead Generation
Campaign Management
Content Creation
A/B testing
Digital Marketing
SEO
SEM
Web analytics
PPC
Conversion optimization
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Digital Acquisition Strategist in 5200 Grand Del Mar Way, San Diego, CA 92130, USA is $90,000-$120,000 per year. This may vary depending on factors such as years of experience, specific job responsibilities, and the company's size and industry. It is always best to research the specific company and their salary ranges to get a more accurate estimate.
Apply with Video Cover Letter Add a warm greeting to your application and stand out!
ServiceNow is a Santa Clara, California-based software company that develops a cloud computing platform to help companies manage digital workflows for enterprise operations.
Get interviewed today!
JobzMall is the world‘ s largest video talent marketplace.It‘s ultrafast, fun, and human.
Get Started