Sr. AI Evidence and References Marketing Lead
Are you passionate about the intersection of technology and marketing? Do you have a strong background in artificial intelligence and a knack for turning complex information into compelling narratives? If so, we have the perfect opportunity for you! SAP is seeking a dynamic and experienced Sr. AI Evidence and References Marketing Lead to join our growing team. In this role, you will be responsible for driving our AI marketing efforts by leveraging evidence and references to showcase the value and impact of our AI solutions to potential customers. We are looking for a highly motivated individual with proven experience in marketing, exceptional communication skills, and a deep understanding of AI technology. If you are ready to take on a new challenge and make a meaningful impact, we welcome you to apply for this exciting opportunity at SAP.
- Develop and implement an AI marketing strategy that effectively showcases the value and impact of SAP's AI solutions to potential customers.
- Collaborate with cross-functional teams to collect evidence and references, such as case studies, customer success stories, and data points, to support marketing efforts.
- Analyze complex data and information related to AI technology and turn it into compelling narratives that resonate with target audiences.
- Act as a subject matter expert on AI technology, staying up-to-date with industry trends and advancements to inform marketing strategies.
- Build and maintain relationships with internal stakeholders, including sales, product, and research teams, to identify opportunities for leveraging AI evidence and references in marketing efforts.
- Manage and maintain a library of AI evidence and references, ensuring accuracy and relevance.
- Collaborate with the content marketing team to create and distribute marketing collateral, including whitepapers, blogs, and social media posts, that highlight the impact of SAP's AI solutions.
- Monitor and measure the success of AI marketing efforts, providing regular reports and insights to inform future strategies.
- Stay up-to-date with competitor activities and market trends, and adjust marketing strategies accordingly to maintain a competitive edge.
- Represent SAP at industry events and conferences, delivering presentations and showcasing the value of our AI solutions to potential customers.
- Mentor and guide junior team members, providing support and expertise to help them grow in their roles.
- Continuously seek out new and innovative ways to showcase the value and impact of SAP's AI solutions to potential customers.
Extensive Experience In Ai Technology: A Sr. Ai Evidence And References Marketing Lead At Sap Should Be Well-Versed In Ai Technology, Including Natural Language Processing, Machine Learning, And Deep Learning. They Should Have A Strong Understanding Of How These Technologies Are Used In Various Industries And How They Can Be Leveraged To Drive Business Growth.
Marketing Strategy Expertise: The Ideal Candidate Should Have A Proven Track Record Of Developing And Executing Successful Marketing Strategies For Ai Products And Services. This Includes Creating Compelling Messaging, Identifying Target Audiences, And Utilizing Various Marketing Channels To Reach And Engage Potential Customers.
Strong Communication And Storytelling Skills: As A Marketing Lead, The Candidate Must Have Excellent Communication Skills And The Ability To Craft A Compelling Narrative Around Ai Technology. They Should Be Able To Effectively Communicate Complex Concepts To Both Technical And Non-Technical Audiences And Be Able To Articulate The Value Of Ai In A Business Context.
Experience In Managing A Team: This Role Requires The Candidate To Lead A Team Of Marketing Professionals, So Previous Experience In Managing A Team Is Essential. The Candidate Should Have A Track Record Of Effectively Delegating Tasks, Providing Feedback, And Fostering A Collaborative And Productive Work Environment.
Knowledge Of The Enterprise Software Industry: Sap Is A Leading Provider Of Enterprise Software, And The Ideal Candidate Should Have A Thorough Understanding Of The Industry And Its Competitive Landscape. This Includes Knowledge Of Key Players, Market Trends, And Customer Needs, Which Will Be Crucial In Developing Effective Marketing Strategies For Ai Products And Services.
Strategic Planning
Project Management
Data Analysis
Market Research
Content Creation
Digital Marketing
Public speaking
Brand management
storytelling
Thought leadership
Industry
Ai Expertise
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Adaptability
Problem-Solving
Decision-making
According to JobzMall, the average salary range for a Sr. AI Evidence and References Marketing Lead in Bellevue, WA, USA is between $120,000 and $150,000 per year. This may vary depending on the specific company, level of experience, and other factors.
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SAP is a multinational software company based in Walldorf, Baden-Württemberg. It develops enterprise software to manage business operations and customer relations. The company is the world's leading enterprise resource planning (ERP) software vendor.
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