Senior Product Marketing Manager - Financial Planning & Analysis (FP&A)
Are you looking for an exciting opportunity to lead the marketing strategy for a cutting-edge financial planning and analysis (FP&A) product? Look no further! SAP is seeking a highly experienced Senior Product Marketing Manager to join our dynamic team. In this role, you will have the unique opportunity to shape the future of our FP&A product and drive its success in the market. We are seeking a driven and strategic individual with a strong background in financial planning and analysis, as well as a proven track record in product marketing. If you are a results-oriented professional with a passion for innovation and a knack for driving revenue, we want to hear from you! Join us and be a key player in revolutionizing the financial planning and analysis industry.
- Develop and implement a comprehensive marketing strategy for the FP&A product, aligned with overall company goals and objectives.
- Conduct market research and analysis to understand customer needs and preferences, and use this information to inform product positioning and messaging.
- Create compelling marketing campaigns and collateral that effectively communicate the value and benefits of the FP&A product to target audiences.
- Collaborate with cross-functional teams including product development, sales, and finance to drive successful product launches and ongoing marketing initiatives.
- Monitor and analyze market trends, competitive landscape, and customer feedback to identify opportunities for product enhancement and differentiation.
- Build and maintain strong relationships with key stakeholders, including clients, partners, and industry influencers, to drive brand awareness and credibility.
- Develop and manage a budget for marketing activities, ensuring efficient use of resources and effective ROI.
- Utilize various marketing channels, such as digital and print media, events, and social media, to reach and engage with target audiences.
- Track and report on key marketing metrics, including lead generation, conversion rates, and revenue, to measure the success of marketing efforts and make data-driven decisions.
- Stay updated on industry trends and best practices in financial planning and analysis, and use this knowledge to continuously improve the marketing strategy and tactics.
Extensive Experience In Product Marketing: A Senior Product Marketing Manager At Sap Should Have A Strong Background In Developing And Executing Product Marketing Strategies, With A Proven Track Record Of Success In Driving Revenue Growth And Market Share.
Financial Planning And Analysis Expertise: As This Role Is Specifically Focused On Financial Planning And Analysis, Candidates Should Have A Deep Understanding Of Financial Principles And Be Able To Effectively Analyze And Interpret Financial Data To Inform Product Marketing Decisions.
Strong Leadership And Project Management Skills: The Ideal Candidate Should Have Experience In Managing And Leading Cross-Functional Teams, As Well As The Ability To Effectively Prioritize And Manage Multiple Projects Simultaneously.
Industry Knowledge And Market Understanding: A Senior Product Marketing Manager Should Have A Thorough Understanding Of The Financial Services Industry And The Competitive Landscape, As Well As The Ability To Identify Market Trends And Customer Needs To Inform Product Positioning And Messaging.
Excellent Communication And Presentation Skills: This Role Requires Strong Communication Skills, Both Written And Verbal, As Well As The Ability To Present Complex Information In A Clear And Compelling Manner To Both Internal Stakeholders And External Audiences.
Strategic Planning
Budget management
Data Analytics
Product Launch
Pricing strategy
Financial forecasting
Market analysis
Product positioning
Sales Enablement
Competitive intelligence
Cross-Functional Collaboration
Communication
Leadership
Time management
Interpersonal Skills
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Senior Product Marketing Manager - Financial Planning & Analysis (FP&A) in Bellevue, WA 98004, USA is $130,000 - $150,000 per year. This may vary based on the specific company, experience level, and additional skills and qualifications of the individual. It is important to research and compare salaries for similar roles in the area to get a more accurate understanding of the market rate.
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SAP is a multinational software company based in Walldorf, Baden-Württemberg. It develops enterprise software to manage business operations and customer relations. The company is the world's leading enterprise resource planning (ERP) software vendor.
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