
Cloud ERP Private Product Marketing Lead
Are you a dynamic, results-driven marketing professional looking for an exciting opportunity? Do you have a passion for cloud technology and a strong understanding of the ERP market? If so, we have the perfect role for you as a Cloud ERP Private Product Marketing Lead at SAP.As a market leader in enterprise software, SAP is constantly evolving and innovating to meet the changing needs of our customers. In this role, you will be responsible for driving the success of our cloud ERP private product, working closely with cross-functional teams to develop and execute marketing strategies that generate demand and increase adoption.To be successful in this role, you must have a proven track record in product marketing, a deep understanding of the ERP landscape, and excellent project management skills. If you are a self-starter with a passion for driving results and a desire to make an impact, we want to hear from you. Join us on our mission to help the world run better and improve people's lives with SAP.
- Develop and execute marketing strategies to create demand and increase adoption of the cloud ERP private product.
- Collaborate with cross-functional teams including product development, sales, and customer success to ensure successful product launch and ongoing promotion.
- Conduct market research and analyze industry trends to identify opportunities for growth and differentiation in the ERP market.
- Create compelling messaging and positioning for the cloud ERP private product that effectively communicates its value proposition to target audiences.
- Develop and manage marketing campaigns to generate leads and support the sales team in achieving revenue targets.
- Monitor and analyze the performance of marketing campaigns and adjust strategies as needed to meet objectives.
- Plan and execute product launches, including coordinating with internal teams and external partners, developing launch materials, and driving awareness and adoption.
- Develop and maintain relationships with key industry influencers and partners to support marketing efforts and increase brand credibility.
- Collaborate with product management to gather customer feedback and insights, and use this information to inform product roadmap and development.
- Develop and manage the product marketing budget, ensuring efficient and effective use of resources.
- Stay up-to-date with market trends, competitor activities, and customer needs to inform product positioning and marketing strategies.
- Provide regular reporting and analysis of key metrics to stakeholders, including senior leadership, to demonstrate the impact of marketing efforts.
- Mentor and coach junior team members and support their growth and development within the organization.
- Represent SAP and the cloud ERP private product at industry events and conferences, and act as a subject matter expert for media and analyst inquiries.
- Promote a culture of continuous improvement and innovation within the product marketing team and across the organization.
Extensive Experience In Product Marketing: The Ideal Candidate Should Have A Strong Background In Product Marketing, With A Proven Track Record Of Successfully Launching And Promoting Cloud Erp Products In A Competitive Market.
In-Depth Knowledge Of Cloud Erp Solutions: The Candidate Should Have A Deep Understanding Of Cloud Erp Solutions, Including Their Features, Benefits, And Market Trends. They Should Also Be Familiar With Sap's Cloud Erp Product Portfolio.
Strategic Mindset: The Role Of A Private Product Marketing Lead Requires A Strategic Mindset, With The Ability To Develop And Execute Marketing Plans That Align With The Overall Business Objectives And Target Customer Needs.
Strong Communication And Collaboration Skills: As A Key Member Of The Marketing Team, The Candidate Must Possess Excellent Communication And Collaboration Skills To Work Effectively With Cross-Functional Teams And Stakeholders.
Analytical And Data-Driven: The Candidate Should Be Highly Analytical And Data-Driven, With The Ability To Use Data And Market Insights To Make Informed Decisions And Measure The Success Of Marketing Initiatives. Familiarity With Marketing Analytics Tools And Techniques Is Also Desired.
Lead Generation
Content Creation
Brand management
Market analysis
Product positioning
Customer engagement
Sales Enablement
Go-to-market strategy
Thought leadership
Competitive research
Product Messaging
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Cloud ERP Private Product Marketing Lead in Newtown Square, PA 19073, USA is $85,000 to $140,000 per year. This may vary based on the individual's level of experience, education, and the specific company they work for. Factors such as bonuses, benefits, and additional compensation may also impact the overall salary range.
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SAP is a multinational software company based in Walldorf, Baden-Württemberg. It develops enterprise software to manage business operations and customer relations. The company is the world's leading enterprise resource planning (ERP) software vendor.

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