Director, Digital Strategy

Develop the company’s digital strategy with the transformation of business processes, Western Digital’s brand and our family of brands. Lead cross-functional teams in the disciplines of digital marketing & programs, content strategy, digital analytics & analysis, marketing technology, human resources, sales, SEM/SEO, and social media (and other relevant teams) to ensure alignment with corporate strategy. Analyze and visualize data to reveal trends in program performance and customer behavior, and identify key opportunities based on analysis. Establish, communicate and evangelize the strategy across the organization, what is the corporation trying to achieve, using those objectives and be guided by the stakeholders responsible for revenue and profits. Perform competitive and market analysis to identify trends across both the B2C and B2B landscapes, buying habits, GTM trends, Best and new ways to drive traffic.

According to JobzMall, the average salary range for a Director, Digital Strategy in 5601 Great Oaks Pkwy, San Jose, CA 95119, USA is $85,000 to $125,000. It is important to note that this range may vary depending on the particular industry and the individual's experience and qualifications.

SanDisk is a brand of Western Digital for flash memory products, including memory cards and readers, USB flash drives, and solid-state drives. It was acquired by WD in 2016. As of March 2019, WD is the fourth-largest manufacturer of flash memory.