Senior Manager, Digital & CRM Marketing
Are you ready to take your marketing experience to the next level? Do you have a passion for digital and CRM strategies? If so, Samsung Electronics is looking for a Senior Manager of Digital & CRM Marketing to join our dynamic and innovative team. As a leader in the electronics industry, Samsung is continuously striving to enhance our customer experience and strengthen our brand presence through cutting-edge digital and CRM initiatives. We are seeking a highly motivated and experienced individual who can drive our marketing efforts to the next level. If you have a proven track record of success in digital and CRM marketing, along with strong leadership skills and a strategic mindset, we want to hear from you. Join us at Samsung Electronics and be a part of shaping the future of technology.
- Develop and implement digital and CRM marketing strategies to enhance customer experience and strengthen brand presence.
- Lead a team of marketing professionals to execute digital and CRM initiatives.
- Stay updated on industry trends and best practices in digital and CRM marketing to drive innovation and growth.
- Analyze data and metrics to assess the effectiveness of campaigns and make data-driven decisions for future strategies.
- Collaborate with cross-functional teams such as product development, sales, and customer service to ensure alignment and consistency in messaging and branding.
- Manage and allocate budget for digital and CRM marketing activities.
- Develop and maintain relationships with key stakeholders, including agencies and vendors.
- Conduct market research and gather insights to inform marketing strategies and tactics.
- Monitor and report on competitor activities and market trends.
- Continuously identify opportunities for improvement and optimization in digital and CRM marketing.
- Ensure compliance with company policies and regulations in all marketing efforts.
- Foster a collaborative and productive work environment within the marketing team.
- Represent Samsung Electronics at industry events, conferences, and networking opportunities.
- Mentor and train junior team members to develop their skills and grow within the company.
- Continuously evaluate and improve the customer journey and experience across digital and CRM touchpoints.
Extensive Experience In Digital Marketing: The Ideal Candidate Should Have A Minimum Of 8-10 Years Of Experience In Digital Marketing, With A Proven Track Record Of Developing And Executing Successful Digital Marketing Strategies Across Multiple Platforms.
Strong Knowledge Of Crm: The Senior Manager Should Have A Deep Understanding Of Crm Principles, Including Customer Segmentation, Lifecycle Management, And Retention Strategies. They Should Also Have Experience In Implementing And Managing Crm Systems.
Strategic Thinker: The Candidate Should Possess Strong Analytical And Strategic Thinking Skills, With The Ability To Identify Market Trends And Develop Innovative Marketing Approaches To Drive Brand Growth And Customer Engagement.
Team Leadership: The Senior Manager Should Have Experience In Leading And Managing A Team, With The Ability To Motivate And Inspire Team Members To Achieve Their Goals. They Should Also Have Excellent Communication And Interpersonal Skills To Collaborate Effectively With Cross-Functional Teams.
Industry Knowledge: A Thorough Understanding Of The Consumer Electronics Industry And Digital Landscape Is Essential For This Role. The Ideal Candidate Should Have A Keen Interest And Passion For Technology, With A Deep Understanding Of Market Trends And Consumer Behaviors.
Data Analysis
Market Research
User Experience
Budget management
Content Creation
Digital strategy
Team Leadership
Customer segmentation
CRM management
brand awareness
Multi-Channel Marketing
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
flexibility
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Manager, Digital & CRM Marketing in Ridgefield Park, NJ, USA is $110,000 - $150,000 per year. This may vary depending on the specific company, industry, and level of experience of the individual. Factors such as bonuses, benefits, and commission may also impact the overall salary.
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Samsung Electronics Co., Ltd. engages in the manufacturing and selling of electronics and computer peripherals. The company operates its business through following business divisions: Consumer Electronics, Information Technology & Mobile Communications and Device Solutions. The Consumer Electronics business division provides cable television, monitor, printer, air-conditioners, refrigerators, washing machines, and medical devices. The Information Technology & Mobile Communications business division offers handheld products, communication systems, computers, and digital cameras. The Device Solutions business division comprises of memory, system large scale integrated circuit and light emitting diode.
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