Director, B2B Marketing - Mobile
Welcome to Samsung Electronics, where innovation and cutting-edge technology meet to shape the future. We are currently seeking a talented and dynamic Director of B2B Marketing - Mobile to join our team and drive our B2B mobile marketing strategy forward. In this role, you will have the opportunity to lead a team and work with top-of-the-line mobile products, positioning Samsung as a leader in the B2B mobile market. We are looking for a skilled individual who is passionate about mobile technology, has a strong understanding of B2B marketing, and is a natural leader with exceptional communication and strategic thinking skills. If you are ready to take on this exciting challenge and be a part of a global leader in the tech industry, we want to hear from you!
- Develop and execute a comprehensive B2B mobile marketing strategy for Samsung's mobile products.
- Collaborate with cross-functional teams to identify and prioritize key target markets, develop targeted messaging and positioning, and implement effective marketing campaigns.
- Lead and mentor a team of marketing professionals to ensure alignment with overall business goals and objectives.
- Conduct market research and analysis to understand customer needs, market trends, and competitive landscape, and use this information to inform marketing strategies and tactics.
- Build and maintain strong relationships with key stakeholders, including sales teams, product managers, and external partners.
- Develop and manage marketing budgets, ensuring optimal investment and ROI for all B2B mobile marketing activities.
- Monitor and analyze the performance of marketing campaigns, using data and insights to make informed decisions and optimize future strategies.
- Stay up-to-date with industry trends and best practices in B2B marketing, and apply this knowledge to drive innovation and continuous improvement within the team.
- Act as a brand ambassador for Samsung, representing the company and its values in all external communications and interactions.
- Collaborate with global marketing teams to ensure consistency and alignment with overall brand and marketing strategies.
- Establish and maintain a positive and collaborative work environment, promoting a culture of creativity, innovation, and teamwork.
Strong Understanding Of B2B Marketing Strategies: The Director Of B2B Marketing - Mobile Should Have A Deep Understanding Of B2B Marketing Techniques And Tactics, Particularly In The Mobile Industry. This Includes Experience With Account-Based Marketing, Lead Generation, And Customer Segmentation.
Proven Track Record In Driving Mobile Sales: Samsung Electronics Is A Leader In The Mobile Market, And The Director Of B2B Marketing - Mobile Must Have A Successful Track Record In Driving Mobile Sales In A B2B Environment. This Includes Experience In Developing And Executing Effective Marketing Campaigns That Result In Increased Sales.
Knowledge Of The Mobile Industry Landscape: The Director Of B2B Marketing - Mobile Should Have A Thorough Understanding Of The Mobile Industry, Including Current Trends, Competitors, And Emerging Technologies. This Knowledge Will Be Critical In Developing And Executing Successful Marketing Strategies.
Experience In Managing A Team: The Director Of B2B Marketing - Mobile Will Be Responsible For Overseeing A Team Of Marketing Professionals. Therefore, Strong Leadership And Management Skills Are Essential For This Role. The Ideal Candidate Should Have A Proven Track Record Of Managing And Developing High-Performing Marketing Teams.
Excellent Communication And Collaboration Skills: As A Senior Leader, The Director Of B2B Marketing - Mobile Must Have Excellent Communication And Collaboration Skills. This Includes The Ability To Effectively Communicate With Cross-Functional Teams, Stakeholders, And Senior Leadership. The Ideal Candidate Should Be Able To Build Strong Relationships And Work Collaboratively Towards Common Goals.
Strategic Planning
Lead Generation
Budget management
Content Creation
Digital Marketing
Data Analytics
Brand management
Market analysis
Campaign development
Sales Enablement
Cross-Functional Collaboration
Communication
Conflict Resolution
Leadership
Time management
creativity
Organizational skills
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Director, B2B Marketing - Mobile in Plano, TX, USA is $142,000 - $180,000 per year. However, this can vary depending on factors such as experience, company size, and industry. Directors with more experience and in larger companies may earn higher salaries. Additionally, bonuses and benefits may also impact the overall salary for this role.
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Samsung Electronics Co., Ltd. engages in the manufacturing and selling of electronics and computer peripherals. The company operates its business through following business divisions: Consumer Electronics, Information Technology & Mobile Communications and Device Solutions. The Consumer Electronics business division provides cable television, monitor, printer, air-conditioners, refrigerators, washing machines, and medical devices. The Information Technology & Mobile Communications business division offers handheld products, communication systems, computers, and digital cameras. The Device Solutions business division comprises of memory, system large scale integrated circuit and light emitting diode.
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