Senior. Manager, Demand Generation Campaigns

Welcome to Salesforce, the world's #1 customer relationship management platform. We are seeking a highly motivated and results-driven Senior Manager to join our dynamic Demand Generation team. In this role, you will lead the strategy, development, and execution of integrated campaigns that drive demand and revenue for our products and solutions. As a Senior Manager, you will play a crucial role in driving growth for Salesforce and shaping the future of our business. We are looking for a strategic thinker with a proven track record of success in demand generation campaigns, a passion for driving business results, and the ability to thrive in a fast-paced, collaborative environment. If you are a go-getter with a strong understanding of B2B marketing and a desire to make a significant impact, then we want you on our team!

1. Develop and implement demand generation strategies that align with overall business objectives and drive revenue for Salesforce products and solutions.
2. Lead a team of demand generation specialists to execute integrated marketing campaigns across multiple channels, including email, digital advertising, events, and more.
3. Collaborate with cross-functional teams, including sales, product marketing, and creative services, to ensure campaign success and alignment with overall marketing strategy.
4. Analyze and report on campaign performance, providing insights and recommendations for optimization and future campaigns.
5. Stay up-to-date on industry trends and best practices to constantly improve and innovate demand generation efforts.
6. Manage budget and resources effectively to maximize ROI and meet campaign goals.
7. Develop and maintain relationships with key stakeholders, both internal and external, to drive campaign success and foster collaboration.
8. Utilize data and analytics to identify target audiences, personalize messaging, and optimize campaign targeting and messaging.
9. Monitor and track competitive landscape to inform and adjust demand generation strategies.
10. Represent Salesforce and the Demand Generation team at industry events and conferences, showcasing our brand and thought leadership.
11. Mentor and coach team members, providing guidance and support to help them grow and succeed in their roles.
12. Act as a strategic advisor to senior leadership, providing insights and recommendations to inform business decisions and drive growth.

According to JobzMall, the average salary range for a Senior. Manager, Demand Generation Campaigns in Atlanta, GA, USA is $110,000-$140,000 per year. This can vary depending on factors such as the company, industry, experience, and skills of the individual. Some Senior Managers in this role may earn higher salaries, up to $170,000 or more, while others may earn lower salaries, closer to $90,000. Ultimately, the salary for a Senior Manager, Demand Generation Campaigns in Atlanta will depend on the specific circumstances of the job and the individual's qualifications.

Salesforce.com, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer-relationship management service and also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development.