Salesforce

GTM Product Marketing Manager.

Salesforce
Palo Alto, CA, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to Salesforce! We are looking for a driven and innovative GTM Product Marketing Manager to join our dynamic team. In this role, you will be responsible for developing and executing go-to-market strategies for our products, ensuring their successful launch and adoption in the market. As a key member of our marketing team, you will collaborate with cross-functional teams to drive product positioning, messaging, and sales enablement. We are seeking a motivated individual with a strong marketing background and a passion for technology. If you have a track record of driving impactful product launches and thrive in a fast-paced environment, we would love to hear from you!

  1. Develop and execute go-to-market strategies for Salesforce products.
  2. Ensure successful launch and adoption of products in the market.
  3. Collaborate with cross-functional teams to drive product positioning and messaging.
  4. Create and implement sales enablement plans.
  5. Conduct market research to identify customer needs and competitive landscape.
  6. Develop and maintain strong relationships with key stakeholders.
  7. Analyze market trends and customer feedback to make strategic recommendations.
  8. Work closely with product management to understand product capabilities and roadmap.
  9. Create compelling product content and collateral for sales and marketing teams.
  10. Collaborate with demand generation teams to create effective campaigns and promotions.
  11. Monitor and report on product performance and make recommendations for improvements.
  12. Stay updated on industry trends and best practices in product marketing.
  13. Train and educate sales teams on product features and benefits.
  14. Represent the company at industry events and conferences.
  15. Identify and pursue opportunities for partnerships and collaborations to drive product growth.
  16. Manage product launch timelines and budgets.
  17. Continuously optimize go-to-market strategies to achieve business objectives.
  18. Foster a culture of innovation and continuous improvement within the team.
  19. Engage with customers to gather insights and feedback on products.
  20. Act as a product evangelist, promoting Salesforce products to external stakeholders.
Where is this job?
This job is located at Palo Alto, CA, USA
Job Qualifications

  • Excellent Communication Skills: A Gtm Product Marketing Manager At Salesforce Should Possess Strong Written And Verbal Communication Skills To Effectively Convey Product Messaging And Value Propositions To Internal Teams And External Customers.

  • In-Depth Knowledge Of Salesforce Products: This Role Requires A Deep Understanding Of Salesforce Products, Their Features, And Capabilities. A Gtm Product Marketing Manager Should Have Hands-On Experience With Salesforce Products And Be Able To Articulate Their Benefits To Different Audiences.

  • Strategic Thinking: As A Key Member Of The Product Marketing Team, A Gtm Product Marketing Manager Should Have A Strategic Mindset And Be Able To Think Critically About Market Trends, Customer Needs, And Competitive Landscape To Develop Effective Gtm Strategies.

  • Project Management Skills: This Role Involves Managing Multiple Projects And Initiatives Simultaneously. A Gtm Product Marketing Manager Should Have Strong Project Management Skills To Ensure Timely Execution And Delivery Of Marketing Campaigns And Initiatives.

  • Analytical Mindset: The Ability To Analyze Data And Derive Insights Is Crucial For A Gtm Product Marketing Manager. This Role Requires A Data-Driven Approach To Measure The Success Of Marketing Campaigns And Make Data-Backed Decisions For Future Strategies.

Required Skills

  • Data Analysis

  • Campaign Management

  • Product Launch

  • Market analysis

  • brand strategy

  • Product positioning

  • Sales Enablement

  • Go-to-market planning

  • Cross-Functional Collaboration

  • Messaging Development

  • Competitive research

Soft Skills

  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a GTM Product Marketing Manager. in Palo Alto, CA, USA is between $110,000 and $150,000 annually. Factors such as experience, education, and industry can impact the specific salary for a GTM Product Marketing Manager in this location. Additionally, bonuses, benefits, and other compensation may also vary. It is best to research specific companies and job listings to get a more accurate salary range for this role.

Additional Information
Salesforce is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedSeptember 30th, 2024
Apply BeforeMay 22nd, 2025
This job posting is from a verified source. 
Reposted
See an issue with this job? Report it to us

Apply with Video Cover Letter Add a warm greeting to your application and stand out!

Upload
About Salesforce

Salesforce.com, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer-relationship management service and also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development.

Frequently asked questions
More Jobs From Salesforce

View All Salesforce jobs

Get interviewed today!

JobzMall is the world‘ s largest video talent marketplace.It‘s ultrafast, fun, and human.

Get Started