Content Marketing Manager

Are you a creative and strategic thinker with a passion for content creation and digital marketing? Do you thrive in a fast-paced and dynamic environment where you can make a significant impact? If so, then we have the perfect opportunity for you! Salesforce is seeking a talented Content Marketing Manager to join our team and help drive our brand's digital presence to the next level.As the Content Marketing Manager, you will play a crucial role in developing and executing our content marketing strategy, creating engaging and high-quality content, and driving lead generation and brand awareness. You will collaborate with cross-functional teams and utilize your expertise in digital marketing to deliver compelling campaigns and initiatives that resonate with our target audience.To excel in this role, you must have a strong background in content marketing, a deep understanding of digital marketing tactics, and a proven track record of driving successful campaigns. If you are a self-starter, have a keen eye for detail, and are constantly seeking opportunities to learn and grow, then we want to hear from you! Join our dynamic team at Salesforce and take your career to new heights.

1. Develop and execute a comprehensive content marketing strategy to support the company's overall marketing goals and objectives.
2. Create high-quality and engaging content, including blog posts, social media posts, whitepapers, infographics, videos, and more, that resonates with our target audience.
3. Collaborate with cross-functional teams, such as product marketing, demand generation, and creative, to ensure content is aligned with our brand's messaging and positioning.
4. Utilize your expertise in digital marketing to drive lead generation and brand awareness through various channels, such as email, social media, SEO, and paid advertising.
5. Monitor and analyze the performance of content marketing efforts and use data to inform future strategies and optimizations.
6. Stay up-to-date with industry trends and best practices in content marketing and digital marketing to constantly improve our content and campaigns.
7. Manage and maintain a content calendar to ensure timely delivery of content and alignment with marketing campaigns and initiatives.
8. Work closely with subject matter experts and thought leaders within the company to develop thought leadership content that highlights our expertise and differentiates us from competitors.
9. Collaborate with external partners, such as agencies and influencers, to amplify our content and reach a wider audience.
10. Continuously seek out opportunities for content syndication and guest blogging to expand our reach and drive more traffic to our website.
11. Act as a brand ambassador for Salesforce, ensuring all content is consistent with our brand voice, tone, and style guidelines.
12. Train and mentor junior team members to develop their skills and knowledge in content marketing and digital marketing.
13. Stay organized and manage multiple projects simultaneously, delivering high-quality content on time and within budget.
14. Contribute to the overall marketing strategy and provide insights and recommendations for improving our content and digital marketing efforts.
15. Represent Salesforce at industry events and conferences to network and promote our brand and content.

According to JobzMall, the average salary range for a Content Marketing Manager in Denver, CO, USA is between $61,000-$96,000 per year. However, this can vary depending on factors such as experience, company size, and industry. Some larger companies in Denver may offer higher salaries for this role, while smaller startups may offer lower salaries but with potential for growth and bonuses. Additionally, location, education, and specific skills and certifications can also impact salary.

Salesforce.com, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer-relationship management service and also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development.