Content Marketing Manager

Are you a creative and strategic thinker who is passionate about driving brand awareness and generating high-quality leads through content? Do you thrive in a fast-paced and innovative environment? We are seeking a driven and experienced Content Marketing Manager to join our growing team at Salesforce.As a Content Marketing Manager at Salesforce, you will play a crucial role in developing and executing our content marketing strategy. You will be responsible for creating and curating compelling content that engages and resonates with our target audience, while also driving business results. We are looking for someone who is not afraid to think outside the box and has a deep understanding of both B2B and B2C marketing tactics.If you have a strong background in content marketing and a passion for driving business growth, along with exceptional creativity and communication skills, we want to hear from you! Join us in our mission to help businesses of all sizes succeed with our innovative solutions and cutting-edge technology.

1. Develop and execute content marketing strategy to increase brand awareness and generate high-quality leads for Salesforce.
2. Create and curate engaging and relevant content for various channels, including social media, website, blog, and email marketing.
3. Collaborate with cross-functional teams to ensure content aligns with overall marketing and business goals.
4. Conduct market research and stay updated on industry trends to inform content creation and distribution.
5. Monitor and analyze content performance metrics to continuously improve and optimize strategies.
6. Manage content calendar and ensure timely delivery of content assets.
7. Identify and leverage new and emerging content formats and platforms to engage with target audience.
8. Develop and maintain relationships with industry influencers and thought leaders to enhance content distribution.
9. Work closely with Sales teams to develop content that supports lead generation and conversion efforts.
10. Ensure all content is in line with brand guidelines and maintains consistent messaging and tone.
11. Collaborate with design and creative teams to develop visually appealing and effective content.
12. Stay up-to-date with the latest content marketing trends and best practices.
13. Assist in the creation and management of content marketing budget.
14. Train and mentor junior content marketing team members.
15. Participate in brainstorming sessions and provide innovative ideas to drive content marketing strategy forward.

According to JobzMall, the average salary range for a Content Marketing Manager in Dallas, TX, USA is $65,000 - $90,000 per year. This range can vary based on factors such as experience, industry, and company size.

Salesforce.com, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer-relationship management service and also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics, and application development.