Campaign List Management Analyst

Welcome to Relx, a global provider of information and analytics for professional and business customers. We are currently seeking a Campaign List Management Analyst to join our team. In this role, you will be responsible for managing and optimizing our customer and prospect lists for our marketing campaigns. As a key member of our team, you will play a critical role in ensuring the success of our marketing efforts. We are looking for a detail-oriented and analytical individual who is passionate about data and has experience in list management. If you have a strong understanding of database management and a knack for identifying target audiences, we encourage you to apply for this exciting opportunity.

1. Manage and maintain customer and prospect lists for marketing campaigns.
2. Analyze and segment lists based on various criteria to ensure targeted and effective communication.
3. Collaborate with marketing and sales teams to understand campaign objectives and develop appropriate list strategies.
4. Continuously monitor and update lists to ensure accuracy and relevancy.
5. Conduct data cleansing and enhancement activities to improve list quality.
6. Utilize data analysis tools to identify new target audiences and expand reach.
7. Develop and implement processes to streamline list management and improve efficiency.
8. Monitor and report on list performance, providing insights and recommendations for optimization.
9. Ensure compliance with data privacy regulations and company policies.
10. Stay updated on industry trends and best practices related to list management and data analysis.
11. Train and support team members on list management processes and tools.
12. Collaborate with IT teams to troubleshoot and resolve any data-related issues.
13. Communicate with external data vendors to procure and integrate new data into existing lists.
14. Continuously evaluate and improve list management strategies to drive better results.
15. Contribute to the overall success of marketing campaigns through efficient and effective list management.

According to JobzMall, the average salary range for a Campaign List Management Analyst is $50,000-$80,000 per year. However, this can vary depending on factors such as location, experience, and the specific company or industry. Some companies may also offer additional benefits and bonuses.

RELX plc is a British corporate group comprising companies that publish scientific, technical and medical material, and legal textbooks; provide decision-making tools; and organise exhibitions. It operates in 40 countries and serves customers in over 180 nations.