Manager, Brand and Content

Welcome to the world of Red Bull, where we believe in pushing boundaries, challenging limitations, and inspiring individuals to reach their full potential. As the Manager of Brand and Content, you will play a crucial role in shaping the brand image of Red Bull and creating captivating content that resonates with our audience. Our ideal candidate is a creative and strategic thinker, with a passion for storytelling and a deep understanding of brand management. If you thrive in a dynamic and fast-paced environment, and have a proven track record of successfully managing and creating impactful brand and content strategies, we invite you to join our team at Red Bull.

1. Develop and implement brand strategies that align with the overall vision and goals of Red Bull.
2. Oversee the creation and execution of all brand content, including but not limited to digital, social media, print, and experiential marketing materials.
3. Collaborate with cross-functional teams to ensure brand consistency and alignment across all touchpoints.
4. Conduct market research and analyze consumer insights to inform brand and content decisions.
5. Monitor industry trends and competitor activities to identify opportunities for differentiation and innovation.
6. Manage a team of content creators and provide guidance and direction to ensure the quality and effectiveness of all brand content.
7. Develop and manage the brand and content budget, ensuring efficient and effective use of resources.
8. Work closely with external agencies and partners to develop partnerships and collaborations that elevate the Red Bull brand.
9. Maintain and uphold the brand's tone and voice across all communication channels.
10. Continuously evaluate and report on the performance of brand and content initiatives, using data and metrics to inform future strategies and decisions.
11. Foster a culture of creativity, innovation, and continuous improvement within the brand and content team.
12. Represent Red Bull at events and industry conferences, promoting the brand and its values.
13. Act as a brand ambassador, embodying the Red Bull spirit and values in all interactions and communications.
14. Ensure all brand and content initiatives adhere to legal and regulatory requirements.
15. Stay updated on industry best practices and emerging trends in brand management and content creation.

According to JobzMall, the average salary range for a Manager, Brand and Content in Harrison, NJ, USA is between $70,000 and $120,000 per year. This may vary depending on factors such as experience, industry, and company size.

Red Bull is an energy drink sold by Red Bull GmbH, an Austrian company created in 1987. Red Bull has the highest market share of any energy drink in the world, with 6.790 billion cans sold in a year.