
Category Insights Analyst
Create meaningful reports using multiple data sources like IRI, Nielsen, Shopper Panel data, and Shipment data to help support overall goals across the Sales and Marketing organizations. Build, influence, and use relationships across Business Insights and the broader Sales and Marketing organizations to share best practices and resources. Manage monthly reporting of meaningful Insights into Actions in collaboration with broader Business Insights team. Implement solutions, measure and communicate results. Mine category, shopper, consumer and industry data to develop impactful insights and identify opportunities. Provide analytical support with accompanying insights in the creation of Category & Brand projects. Support impactful insight communication platforms to our organization. Build, influence, and use relationships across Business Insights and the broader Sales and Marketing organizations to share best practices and resources.
2+ years experience in a Category, Sales, Marketing or Analyst role
Experienced with creating fact-based selling stories
Knowledge of the consumer goods industry including class of trade, customer groups, category, competitive products
Presentation skills
Nielsen/IRI
Time Management Skills
MS Excel skills
Analytical skills (data driven)
Excel skills
Shopper Panel skills
Loyalty data analysis
Results Oriented
Detail Oriented
Problem-solving and resourcefulness
Flexibility/Adaptability
Process Oriented
Verbal and Written Communication
Multi tasker
According to JobzMall, the average salary range for a Category Insights Analyst in 2700 Pennsylvania Ave, Santa Monica, CA 90404, USA is between $75,000 and $104,000. This range is based on the salaries of similar job titles, such as Market Insight Analyst and Business Insights Analyst, in the same area. Factors such as experience, employer type, and industry may also affect the salary range of a Category Insights Analyst in the same area.
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Red Bull is an energy drink sold by Red Bull GmbH, an Austrian company created in 1987. Red Bull has the highest market share of any energy drink in the world, with 6.790 billion cans sold in a year.

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