Creative and adaptive professional with experience crafting and executing effective marketing and public relations strategies for agency clients, sport teams, and SaaS and Hardware Startups.

Bachelor of Science in Sport Management with Minors in Communications and Business Administration. Graduated early from 5 year program in March 2019, Magna Cum Laude.

Drexel University

-Raised awareness with target audiences by managing social media and website, producing graphics and visuals, writing copy and newsletter updates, and designing ads.
-Designed graphics and icons for Tozuda marketing materials, website, advertisements, point of purchase signage, product packaging and stickers, instructionals, and more.
-Drove public relations for successful 2018 Kickstarter campaign, raising more than $30K in 30 days. Wrote and distributed press releases and served as point person for media.
-Assisted with product manufacturing including sensor assembly, jig and fixture fabrication, laser cutting designs for packaging, point of purchase displays, and signage.

Marketing Manager

-Wrote copy for editorials, press releases, media alerts, event invitations, email blasts, pharmaceutical products, relationship advice, thank you announcements, and more.
-Managed and monitored clients' social media accounts.
-Proposed campaign ideas for various clients.
-Responsible for pitching, writing, compiling, and posting articles on the unknownlab blog.
-Assisted with the hiring and training of independent contractors and interns.

Social Media, PR, and Copywriting Intern

-Maintained presence on multiple social media channels, including scheduling content, creating Fitness Business Blog content, and designing graphics and infographics.
-Created and analyzed reports optimizing social media content and time.
-Identified additional channels to boost brand awareness.

Marketing Intern

-Created and distributed marketing materials, ads, and promotions for official sponsors and partners, UPenn athletic events, and the 2015 and 2016 Penn Relays.

Katie Burger

English

Native or bilingual proficiency

Spanish

Elementary proficiency

Italian

Marketing and Communications Professional

Adobe Creative Suite

Google Analytics

Web Development

Data Analysis

Account Management

Social Media Marketing

Marketing

Editing

MS Excel

Presentation skills

MS Word

MS PowerPoint

MS Outlook

Content Management Systems

Content Strategy

3D Printing

Copywriting skills

MS Office 365 Suite

Digital and Social Media marketing

Marketing Communication

Product Launch

Copy optimization

Laser Cutting

CMS skills

Adaptable

Communication

Problem Solving

Process Improvement

Results Oriented

Time management

Verbal communication

Detail Oriented

written communication

flexibility

Organizational skills

Strong Work Ethic

Teamwork

Creative Thinker

Adaptability

Problem-Solving

Katie Burger

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