Social And Behavioral Research

My name is Jessica Verduzco. I am 24 years old and I have a Bachelors of Arts in Fashion Merchandising from California State University Long Beach. My current job position is as an Executive Sales Assistant at 26 International Inc. 

I am deeply passionate about fashion and the arts, believing they are powerful tools for self expression, confidence, and growth not only for an individual but for society as a whole. The fashion industry plays a major role in shaping cultural identity, driving economic growth, and fostering creative expression, making it fundamental in both global commerce and societal trends. By expanding my professional experiences in the fashion industry, I aim to continuously grow my understanding that the act of engaging with fashion and the arts goes beyond aesthetics—it has the power to transform and elevate a society

A key passion aspiration for me would be to help ensure that future generations inherit a planet where creativity and style can thrive without compromising ecological balance.

KEY COMPETENCIES: 
•Strong Written & Verbal Communication Skills
•Initiative-Oriented
•Deadline Driven
•Bilingual - English & Spanish
•Microsoft Office Suite
•Interpreting Data
•Merchandising
•Trend Forecasting
•Social Media Savvy
•Highly Organized 
•Collaboration
•Conflict Resolution

*   Learned about the history and evolution of fashion: social, cultural, and economic factors that influence trends.
*   Studied consumer psychology and market research techniques to understand how and why people make purchasing decisions in the fashion industry. Also studied retail operations, including inventory management, store layout, and customer service strategies.
*   Gained an understanding of marketing principles specific to the fashion industry, such as brand positioning, advertising strategies, and digital marketing techniques.
*   Learned to analyze sales data, forecast trends, and make buying decisions to maximize profitability for fashion retailers.
*   Gained ability to create visually appealing displays that attract customers and enhance the shopping experience.
*   Learned the processes of coordinating outfits, understanding fashion trends, and creating cohesive looks for editorial shoots, fashion shows, or retail displays as well as designing, sourcing, and developing fashion products, from concept to production.
*   Proficiency in using analytical tools and software to interpret sales data, track inventory levels, and optimize merchandising strategies.

California State University Long Beach

Utilize platforms including Excel, Shopify, and RLM daily to manage and track both executive-level large accounts and independently handled
smaller accounts. My role includes merchandising showrooms, sample coordinating (sendouts, tracking), attending meetings (pitch ideas & suggest
styles based on client, take note of detailed production orders, create very detailed recaps to share with teams).
Assist with domestic and international accounts (major retail companies from the U.S., Mexico, Australia, Europe & Canada) via various platforms to meet the production requirements based on their market. The goal is to meet the clients needs while also incorporating the needs for our company
brand and product based on details like styles, cost, trends, and deliveries per season.
Independently handle my own sales accounts that are retailers based in Mexico, with seasonal sales meetings to inform them on upcoming trend
forecasts and recommended styles for upcoming season production line. My role is maintaining regular bilingual communication to ensure clarity
and strong collaboration so that our production aligns with their expectations.
Involved in the end-to-end process of a style, from design based on market and trend research to fabric production, coordinating
factory and warehouse processes.
Collaborate with the production team and coordinate with overseas offices, warehouses, and factories to ensure the accurate and timely
exchange of information including; new orders, approvals on fit, fabric & trim qualities, shipping and packing details, carton markings, freight info
(FOB & DDP), distribution centers, PO’s etc.
Book, style and manage photoshoots to reach a specific clientele and for marketing purposes including video content and imagery for our
wholesale website on platforms such as Shopify, Faire, and FashionGo.
Plan, attend & work fashion tradeshows like Magic & Worldwide to help generate sales of our inventory, connect with new accounts and spot
emerging trends

Executive Sales Assistant

Demonstrate versatility and openness to learning all aspects of the store operations, contributing to a well-rounded understanding of sales and
customer service.
Manage guest concerns both over the phone and in person, ensuring a positive experience during transactions.
Gained expertise in maintaining, recovering, and stocking the store to optimize inventory sales and overall store efficiency.
Acquired knowledge of textiles and various craft materials, providing personalized assistance with measuring and cutting fabric to meet guests'
project needs.
Handled Ship From Store and Buy Online Pick Up In Store processes, efficiently managing peak season demand and adapting to changes during
the pandemic.
Assist in training new hires on guest service processes and store operations to ensure consistency in customer experience and operational
efficiency

Sales Associate

Assisted customers by addressing questions and concerns, offering personalized product suggestions, and staying informed on current promotions to
effectively drive sales through tailored recommendations.
Applied problem-solving skills and in-depth store knowledge to ensure customers left satisfied with both their purchases and overall shopping
experience.
Learned key knowledge on cashiering and assisting in getting people to sign up for marketing tactics such as rewards apps and emails.
Responsible for keeping the work areas clean and organized while learning to prioritize tasks efficiently.

Sales Floor Associate

I have received the award of President's Honor List every semester at CSULB.

Jessica Verduzco

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