About
I'm currently the manager of digital channel operations at L'Oréal USA focusing on maximizing reach of corporate communications to our internal and external audiences. The last four years I've specialized in digital platform management designing the digital roadmap that enhances our employee and brand engagement.

I graduated from the College of Charleston in May 2017 with a B.A. in Arts Management and a minor in marketing. I plan to further my education enrolling in a Masters of Business Administration program this year.

Minor in Marketing
GPA 3.8, Magna Cum Laude

College of Charleston

• Sole owner of digital ecosystem of platforms, tools & technologies for L’Oréal USA Corporate brand including internal channels: intranet, email, livestream, screensavers, digital signage and external channels: corporate website, social media, and corporate conferences

• Influencer of innovation for digital strategies and roadmap for a platform ecosystem, making recommendations to effectively engage audiences

• Develop framework for managing, measuring, and reporting digital operations across all corporate channels, activations, and stakeholders 

• Analyze and report on campaign performance, including delivering presentations to key stakeholders
 
• Support on livestream event setup including website creation and serving as direct contact for production agencies

Lead scaling of LUSA intranet to two other L’Oréal groups Canada and Latin America

Skills: Slido · Problem Solving · Digital Marketing Analytics · Adobe Campaign · Domo · Content Management · Intranet · Corporate Communications · Vimeo · Internal Communications · Digital Marketing · Marketing · Research · Search Engine Optimization (SEO) · Social Media Marketing · Event Planning · Microsoft Word · PowerPoint · Microsoft Office · Microsoft Excel · Google Analytics · Time Management · Teamwork · Interpersonal Skills · Unily Digital Workplace · Appsace · Poppulo · LiveStream

Manager, Digital Engagement

Arts Department Honors award for having an average GPA of 3.7 or higher

School of the Arts Scholar

Cortney Shea

English

Native or bilingual proficiency

Project Management Skills

Analytical skills

Brand Marketing

Time Management Skills

Digital media platform landscape

Strategic planning skills

Great time management

Data Analysis and Presentation

Analyze performance and consumer data

Content

Performance Management

Process Improvement

Tech Savvy

Verbal communication

Appropriately triage a heavy workflow, setting appropriate priorities with clients and delivering results efficiently.

Excellent inter-personal, analytical, and communication capabilities and strong diagnostic and technical resolution skills.

Cortney Shea

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