Digital Marketing, Senior Manager

At PricewaterhouseCoopers, we are seeking a highly skilled and experienced Digital Marketing Senior Manager to join our dynamic team. As a global leader in professional services, we are committed to delivering innovative solutions and driving growth for our clients. In this role, you will lead the development and implementation of our digital marketing strategies, utilizing your expertise in the latest digital tools and trends to drive brand awareness and generate leads. We are looking for a results-driven individual with a passion for leveraging technology to achieve business objectives. If you have a strong track record in digital marketing and are ready to take on a new challenge, we want to hear from you.

1. Develop and execute digital marketing strategies to promote PricewaterhouseCoopers' brand and services globally.
2. Utilize digital tools and platforms to drive lead generation and increase brand awareness.
3. Lead and manage a team of digital marketing professionals to ensure successful implementation of strategies.
4. Stay updated on the latest digital marketing trends and technologies, and make recommendations for their implementation.
5. Collaborate with cross-functional teams, including sales and product development, to align digital marketing efforts with overall business objectives.
6. Develop and monitor digital marketing KPIs to track and measure the success of campaigns and make data-driven decisions.
7. Create and manage digital marketing budgets, ensuring efficient and effective use of resources.
8. Conduct market research and analysis to identify new opportunities and target audiences.
9. Implement SEO and SEM strategies to improve website traffic and search engine rankings.
10. Work closely with external agencies and vendors to execute digital marketing initiatives.
11. Stay updated on industry regulations and compliance requirements related to digital marketing.
12. Act as a thought leader and provide guidance and training to colleagues on digital marketing best practices.
13. Continuously analyze and optimize digital marketing efforts to achieve maximum ROI.
14. Collaborate with internal stakeholders to develop and maintain strong brand messaging and consistency across all digital channels.
15. Represent PricewaterhouseCoopers at industry events and conferences to network and showcase our digital marketing capabilities.

According to JobzMall, the average salary range for a Digital Marketing, Senior Manager in Grand Rapids, MI, USA is $80,000 - $120,000 per year. This range may vary depending on the specific company, industry, and level of experience of the individual.

PricewaterhouseCoopers is a multinational professional services network with headquarters in London, United Kingdom. PwC ranks as the second largest professional services firm in the world and is one of the Big Four auditors, along with Deloitte, EY and KPMG.