Priceline

App Growth Specialist

Priceline

New York, NY, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Are you a tech-savvy, creative individual with a passion for driving growth in the digital space? Are you constantly seeking out new and innovative ways to enhance user acquisition and retention? If so, Priceline is looking for an App Growth Specialist to join our dynamic team!As an App Growth Specialist at Priceline, you will play a crucial role in developing and executing strategies to increase our app's user base, engagement, and revenue. You will have the opportunity to work with cutting-edge technology and collaborate with a highly skilled team to drive the success of our app. To be successful in this role, you must have a strong understanding of app growth tactics, a data-driven mindset, and a passion for staying ahead of the ever-evolving digital landscape. You should also possess excellent communication skills and be able to think outside the box to come up with creative solutions. If you are a results-oriented, self-motivated individual who thrives in a fast-paced environment, we would love to hear from you. Join us in shaping the future of app growth at Priceline!

  1. Develop and implement strategies to increase user acquisition and retention for Priceline's app.
  2. Stay up-to-date with the latest trends and best practices in app growth and utilize them to drive growth for the app.
  3. Analyze data and metrics to identify areas for improvement and make data-driven decisions to optimize app performance.
  4. Collaborate with cross-functional teams, including marketing, product, and design, to develop and execute successful app growth campaigns.
  5. Conduct market research and competitor analysis to identify opportunities and potential challenges for app growth.
  6. Monitor and report on key performance indicators (KPIs) to measure the success of app growth efforts.
  7. Utilize various app growth tactics, such as ASO, paid user acquisition, and referral programs, to drive app growth.
  8. Develop and maintain relationships with app partners and platforms to expand the reach of the app.
  9. Think creatively and outside the box to come up with innovative solutions to enhance user acquisition and engagement.
  10. Communicate effectively with team members and stakeholders to share updates, progress, and insights related to app growth.
  11. Stay informed about industry developments and changes in the digital landscape to stay ahead of the competition.
  12. Continuously test and optimize app features and functionalities to improve user experience and drive growth.
  13. Set and achieve ambitious goals for app growth and revenue.
  14. Take ownership of the app growth strategy and be accountable for its success.
  15. Demonstrate a results-oriented and self-motivated attitude to drive app growth in a fast-paced environment.
Where is this job?
This job is located at New York, NY, USA
Job Qualifications
  • Experience In Mobile App Marketing: A Successful App Growth Specialist At Priceline Should Have Experience In Developing And Executing Effective Marketing Strategies For Mobile Apps. This Includes Knowledge Of App Store Optimization, User Acquisition, And Retention Techniques.

  • Analytical Skills: A Strong Understanding Of Data Analysis And The Ability To Use Data To Drive Decision-Making Is Essential For An App Growth Specialist At Priceline. This Includes Proficiency In Tools Such As Google Analytics And App Annie.

  • Knowledge Of The Travel Industry: Priceline Is A Travel Company, So Experience Or Knowledge Of The Travel Industry Is Highly Desirable For An App Growth Specialist. This Includes Understanding Customer Behavior, Trends, And Competition In The Travel Market.

  • Creative Thinking: Priceline's App Needs To Stand Out In A Crowded Market, So A Successful App Growth Specialist Should Have A Creative Mindset And Be Able To Develop Innovative Ideas For App Promotion And User Engagement.

  • Strong Communication Skills: As An App Growth Specialist, It Is Important To Be Able To Effectively Communicate With Cross-Functional Teams And External Partners To Drive App Growth. This Includes Presenting Data And Insights, Collaborating On Marketing Campaigns, And Building Relationships With App Store Partners.

Required Skills
  • Data Analysis

  • Marketing Strategy

  • Content Creation

  • A/B testing

  • SEO

  • Influencer Marketing

  • Digital advertising

  • Conversion optimization

  • User Engagement

  • User Acquisition

  • App Store Optimization

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a App Growth Specialist in New York, NY, USA is $60,000 - $100,000 per year. However, salaries can vary based on years of experience, education level, and specific job duties. Some App Growth Specialists may also earn additional income through bonuses or commission.

Additional Information
Priceline is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedFebruary 13th, 2026
Apply BeforeApril 15th, 2026
This job posting is from a verified source. 

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About Priceline

Priceline.com is an online travel agency for finding discount rates for travel-related purchases such as airline tickets and hotel stays. The company facilitates the provision of travel services from its suppliers to its clients.

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