
Director, Publicity
Are you a passionate book lover with a knack for PR and media relations? Are you looking for a new opportunity to combine your love for literature with your expertise in publicity? Look no further! Penguin Random House is seeking a Director of Publicity to join our dynamic team and lead our efforts in promoting our authors and their works to the public. As the Director of Publicity, you will play a critical role in shaping the image and reputation of our esteemed publishing house. We are seeking a highly skilled and driven individual with a proven track record in book publicity, strong leadership abilities, and a deep understanding of the ever-evolving media landscape. If this sounds like you, we invite you to apply and join us in our mission to bring the best literature to readers worldwide.
- Develop and execute strategic publicity plans for Penguin Random House authors and their books.
- Build and maintain strong relationships with media outlets, journalists, and influencers to secure coverage for our books.
- Create and distribute press materials, including press releases, author bios, and media pitches.
- Coordinate author events and book tours, including media interviews, book signings, and speaking engagements.
- Collaborate with marketing and sales teams to ensure coordinated and effective promotion of our books.
- Monitor and analyze media coverage and adjust strategies accordingly.
- Manage a team of publicists and oversee their work and professional development.
- Serve as the main point of contact for authors, agents, and other external stakeholders.
- Stay up-to-date with industry trends and identify new opportunities for book promotion.
- Handle crisis communication and manage any negative publicity.
- Work closely with authors to develop their personal brands and online presence.
- Attend conferences, book fairs, and other industry events to network and represent Penguin Random House.
- Monitor and manage the publicity budget.
- Provide regular updates and reports to senior management on publicity campaigns and results.
- Represent Penguin Random House in a professional and positive manner at all times.
Bachelor's Or Master's Degree In Marketing, Communications, Or A Related Field.
Minimum Of 5 Years Of Experience In Book Publicity Or Related Field.
Strong Media Contacts And Relationships With Key Media Outlets.
Proven Track Record Of Successfully Executing Publicity Campaigns And Securing Media Coverage.
Excellent Written And Verbal Communication Skills, With The Ability To Effectively Pitch And Promote Books To A Wide Range Of Audiences.
Crisis Management
Content Creation
Writing Skills
Event Planning
Social media management
Brand management
Media Relations
Influencer outreach
Press Releases
Book Launches
Publicity Strategies
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
Interpersonal Skills
creativity
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Director, Publicity in New York, NY, USA is $88,000 - $140,000 per year. However, this can vary depending on factors such as the size and industry of the company, the individual's level of experience, and their specific job responsibilities. Additionally, bonuses and other forms of compensation may also impact the overall salary for this role.
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Penguin Random House is an American multinational conglomerate publishing company formed in 2013 from the merger of Random House and Penguin Group. As of 2013, Penguin Random House employed about 10,000+ people globally and published 15,000 titles annually under its 250 divisions and imprints.

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