Media Planning Manager

Paramount Pictures is seeking a talented and dynamic Media Planning Manager to join our team. As a Media Planning Manager, you will play a crucial role in shaping and executing the media strategy for our diverse range of film and television projects. We are looking for an experienced professional with a passion for media planning and a deep understanding of the ever-evolving landscape of the entertainment industry. If you are a strategic thinker, creative problem-solver, and team player with a proven track record of success, we want to hear from you. Join us at Paramount Pictures and help us bring our iconic stories to audiences around the world.

1. Develop and execute comprehensive media plans for all film and television projects, ensuring alignment with overall brand and marketing goals.
2. Conduct research and analysis to identify target audiences and determine the most effective media channels and strategies to reach them.
3. Collaborate with cross-functional teams including marketing, creative, and publicity to integrate media plans into overall campaign strategies.
4. Manage media budgets and allocate resources effectively to maximize return on investment.
5. Stay up-to-date on industry trends and innovations, and make recommendations for incorporating new media opportunities into plans.
6. Negotiate and maintain relationships with media vendors to secure the best rates and placements for campaigns.
7. Oversee the implementation and tracking of media plans, making adjustments as needed to optimize performance.
8. Analyze campaign results and provide insights and recommendations for future planning and optimization.
9. Mentor and guide junior team members, providing support and fostering their growth and development.
10. Collaborate with internal and external stakeholders to ensure all media planning activities align with business goals and objectives.
11. Maintain a high level of professionalism and represent the company in a positive and impactful manner.
12. Proactively seek out new opportunities for media partnerships and collaborations to expand reach and impact.
13. Communicate media plans and strategies effectively to all relevant teams and stakeholders.
14. Continuously monitor and assess industry and competitive landscape to inform and improve media planning strategies.
15. Adhere to industry standards and ethical guidelines in all media planning and buying activities.

According to JobzMall, the average salary range for a Media Planning Manager in Burbank, CA, USA is between $77,000 and $103,000 per year. This may vary depending on the specific company, industry, and level of experience of the individual.

Paramount Pictures Corporation is an American film studio and subsidiary of ViacomCBS. It is the fifth oldest film studio in the world, the second oldest film studio in the United States, and the sole member of the "Big Five" film studios still located in Los Angeles.