Welcome to Oracle - a leading global technology company that empowers businesses of all sizes with state-of-the-art products and solutions. As a Product Marketer at Oracle, you'll join a dynamic team dedicated to driving the success of our products in the market. We're seeking a strategic, creative, and results-driven individual to help us elevate our products through effective marketing strategies. If you have a passion for technology, a strong understanding of the market landscape, and a proven track record of delivering impactful marketing campaigns, we want you on our team. Join us in shaping the future of technology and take your career to new heights with Oracle.
- Develop and implement innovative marketing strategies to promote Oracle products and solutions.
- Conduct market research and analysis to understand customer needs and identify opportunities for product positioning.
- Collaborate with cross-functional teams including product development, sales, and customer support to ensure alignment and effective execution of marketing plans.
- Create compelling product messaging and positioning that resonates with target audiences.
- Plan and execute product launch campaigns to generate awareness and drive demand.
- Monitor and analyze market trends and competitors to inform product marketing strategies.
- Develop and maintain relationships with industry influencers and media outlets to increase product visibility.
- Create marketing collateral, such as product datasheets, case studies, and whitepapers, to support sales efforts.
- Manage the product marketing budget and track ROI of marketing campaigns.
- Continuously measure and report on the effectiveness of marketing initiatives and make recommendations for improvements.
- Stay current on industry trends and advancements in technology to inform product marketing strategies.
- Collaborate with sales teams to develop and execute effective sales enablement materials.
- Represent Oracle at industry events and conferences to promote products and build brand awareness.
- Train and educate internal teams on product features, benefits, and value proposition.
- Maintain a deep understanding of Oracle products and their competitive advantages to effectively position them in the market.
Bachelor's Degree In Marketing, Business Administration, Or A Related Field.
Minimum Of 3-5 Years Of Experience In Product Marketing, Preferably In The Technology Industry.
Strong Understanding Of Product Positioning, Messaging, And Branding Strategies.
Excellent Communication And Presentation Skills, With The Ability To Effectively Convey Technical Information To Both Technical And Non-Technical Audiences.
Experience In Developing And Executing Successful Product Launch Campaigns And Driving Product Adoption And Revenue Growth.
Data Analysis
Marketing Strategy
Market Research
Campaign Management
Content Creation
Digital Marketing
Branding
Competitive analysis
Product positioning
Market segmentation
Customer Insights
Product Launches
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Product Marketer in Nashville, TN, USA is $55,000 to $90,000 per year. Factors that can affect the salary range include experience, skills, and the specific industry or company the Product Marketer works for. Some high-demand skills for Product Marketers in Nashville include market research, product positioning, and brand management. Additionally, a product marketing manager may earn a higher salary than a product marketing coordinator due to the added responsibilities and leadership role.
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Oracle Corporation is an American multinational computer technology corporation headquartered in Redwood Shores, California. The company sells database software and technology, cloud engineered systems, and enterprise software products—particularly its own brands of database management systems.

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