At Nike, we are looking for a dynamic and results-driven individual to join our team as a Manager of Personalization. As the Manager of Personalization, you will be responsible for developing and implementing personalized marketing strategies that enhance our customers' experience and drive business growth. We are seeking a candidate with a strong background in marketing, a passion for data-driven insights, and a deep understanding of consumer behavior. If you are a strategic thinker with exceptional leadership skills, we want to hear from you! Join us at Nike and help us revolutionize the way we connect with our customers through personalized experiences.
- Develop and implement personalized marketing strategies to enhance customer experience and drive business growth.
- Utilize data-driven insights to identify opportunities for personalization and make recommendations for targeted marketing campaigns.
- Lead a team of marketing professionals to execute personalized campaigns and initiatives.
- Collaborate with cross-functional teams to ensure a cohesive and effective personalized marketing strategy.
- Stay current on industry trends and best practices in personalization to continuously improve and innovate our approach.
- Analyze data and metrics to measure the success of personalized marketing efforts and make necessary adjustments.
- Develop and maintain relationships with key stakeholders to ensure alignment on personalization strategies and goals.
- Manage budget and resources effectively to maximize impact and return on investment.
- Foster a culture of continuous improvement and innovation within the team.
- Serve as a subject matter expert on consumer behavior and preferences, using this knowledge to inform personalization strategies.
Strong Leadership Skills: A Manager - Personalization At Nike Should Possess Excellent Leadership Skills To Effectively Manage A Team And Drive Them Towards Achieving Personalization Goals.
Experience In Personalization Strategies: The Ideal Candidate For This Role Should Have Prior Experience In Developing And Implementing Personalization Strategies For A Global Brand Like Nike.
Analytical And Data-Driven Mindset: As Personalization Involves Analyzing Customer Data And Creating Targeted Campaigns, A Manager At Nike Should Have A Strong Analytical Mindset And Be Able To Make Data-Driven Decisions.
Knowledge Of Digital Marketing Tools: The Candidate Should Have A Thorough Understanding Of Various Digital Marketing Tools And Platforms Used For Personalization, Such As Crm Systems, Email Marketing Software, And Data Management Platforms.
Excellent Communication And Collaboration Skills: As A Manager At Nike, The Candidate Will Work Closely With Various Teams, Including Marketing, Product, And Technology. Therefore, Strong Communication And Collaboration Skills Are Essential For This Role.
Strategic Planning
Project Management
Data Analysis
Communication
Time Management
Coaching
Problem Solving
Decision Making
Brand management
Team Leadership
Collaboration
Adaptability
Communication
Conflict Resolution
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Manager - Personalization in Beaverton, OR, USA is between $70,000 and $100,000 per year. This can vary based on experience, industry, and company size. Some top companies in Beaverton, OR that hire for this position include Nike, Inc., Columbia Sportswear Company, and Intel Corporation.
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Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services.

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